We Turn Your Mission Into Metrics that matter.
đź’» Award winning PR + communications studio.
🌿 A certified B Corp™
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The starting point of any internal or external marketing strategy should be getting clear on what you as a brand, value.
This defines what you speak to, how you say it and what you step back from. It’s also the filter that you run every decision through, making it easier to decide where you stack your efforts.
Haven’t got clear and up-to-date brand values? Consider this your reminder to put this on your Immediate Priority list.
And if you do have them? Great, time to start getting clear on how to speak to them.
Need a hand navigating all of the above? We’ll be your Compass 👀
It’s not often we receive a review from a member of a clients’ target audience 🙌 doesn’t get much better than this!
Want your audience to respond like this to your ads? We’re accepting new performance marketing clients from August. DM us for more information.
Excited to announce our partnership with @wait.mate on a national campaign bringing their message to families across Australia. The movement that's already changing the conversation around kids and smartphones, and ultimately giving kids more time to just be kids!
85% of companies maintained or expanded their sustainability programs last year, yet only 16% talked about it.
That gap has a name, greenhushing. And right now, it's costing brands more than they realise.
- Silence isn't neutral.
- Values are part of the value equation.
- This is the time to show all your cards.
When every dollar feels like a decision, consumers aren't just shopping on price. They're choosing brands worth believing in. The brands that earn lasting loyalty through uncertain times won't be the ones with the biggest budgets, they'll be the ones brave enough to keep showing up.
In her latest Journal piece, Compass Studio Founder Natalie Dean-weymark breaks down why going quiet right now is the riskiest move of all, and exactly what to do instead.
Find the link on our story
PR has always been about more than coverage.
It's the strategy behind a story that cuts through. The relationship that makes a journalist pick up the phone. The moment a piece of coverage lands and genuinely moves the needle for the people behind the brand.
We asked some of our team what keeps them passionate about the work, and their answers reminded us exactly why we do this.
Have a look at what they had to say...
We're excited to welcome the newest addition to the Compass PR team!
Joining us is Eliza Boland, our new Senior Account Executive.
Eliza brings with her a genuine passion for people and purposeful storytelling, backed by three years of hands-on experience spanning renewable energy, lifestyle and beauty. We feel like we've found a bit of a unicorn in this one, and we can't wait to see her magic 🦄
Welcome to the crew, Eliza!
In just four months, we took Earthletica from the Australian Open to a $1.1M crowdfunding raise. 🎾
263 pieces of coverage. 125 million+ reach. A brand story told so well, investors couldn't ignore it.
From the AFR and Broadsheet to the Today Show and a national broadcast network spanning 20+ channels, every placement was intentional and every story moved the needle.
This wasn't just PR coverage. It was:
✨ Building a founder's profile from athlete to credible business leader
✨ Placing Earthletica in front of fashion, lifestyle and investor audiences simultaneously
✨ Timing media moments to drive direct commercial action
Strategic phases. Tier 1 platforms. A community that had seen the brand everywhere and backed it.
Excited to announce our partnership with @salvosstores as we launch 'The Great Salvos Stores Find', a national PR campaign celebrating the very specific joy of op-shopping. The thrill of the hunt. The unexpected find. The story you tell for years.
At Compass flexibility isn’t about ticking a box and it doesn’t only exist on a Friday.
It’s the freedom to organise your work around life:
To start, pause or adjust when it makes sense, without rigid rules.
Across our team, flexibility looks different for everyone. Some start later in the day after school drop off, some carve out time for creative flow and some take space to recharge midweek.
Because how we work should adapt to people, not the other way around. ✨
Summer of action!
Over the summer, we relaunched our Save the Southern Seas campaign opposing the Federal Government’s announcement of plans to open over 2.5 million hectares of the Southern Ocean for new offshore gas expansion.
We hosted actions, info nights and a paddle out to help you have a say over the future of the Southern Ocean.
Thanks for turning up, taking action, paddling and splashing in protection of our beloved ocean.
Together we sent over 5,000 submissions against the Governments plans! Now is the time to let your local politician know how you feel, hit the link our bio to send an individualised letter your local politician as well as the Resource Minister, Environment Minister and the Prime Minister.
Together, we are making long-lasting positive change for oceans, coastlines & waves.
Together, we are the voice of the coast!
#surfrideraus #savethesouthernseas #gasfreesouthernseas #voiceofthecoast #surfridersurfcoast
"Stop calling it a step backwards.”
If your business isn’t ready for flexible work in 2026, the reality is, you may already be behind.
In this opinion piece for @CampaignBrief , our Co Founder & Co Director Natalie Dean-Weymark challenges the resistance to flexible work, unpacking what it really signals about leadership, trust and the future of work.
Read the full piece via the link on our story.
