Colgate Canada

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Is that what you expected?

#ad As a beauty lover, my biggest compliment actually has nothing to do with my makeup and everything to do with my smile, specifically my teeth. Lets just say I take care of her extremely well, and that’s why I ONLY ever use the @colgateca Optic White Renewal Toothpaste! ❤️✨ Not only does it make your teeth visibly whiter with twice daily use for 4 weeks, but it actually helps fight cavities as well & to help show off my brighter, whiter smile, a red lip never hurts. #colgatepartner 👏🏽 #oralcare #whiteteeth #realteeth

Who am I kidding, I can’t say no

An emoji is worth a thousand words

#CONTEST CLOSED 🎉 What if something as simple as a smile could be a quiet act of strength? For Josie Balka, that idea is at the heart of her latest collaboration with Colgate—a campaign that reframes everyday moments as powerful rituals of resilience. As Millennial caregivers navigate the pressure of always being “on,” Balka’s signature storytelling offers a softer, more honest perspective on self-worth, self-care, and finding strength in the small things. ⁠ ⁠ One lucky Canadian winner will receive a $200 Colgate Optic White Self-Care Night Prize Pack including:⁠ - Colgate Optic White Renewal Toothpaste and toothbrushes⁠ - Topicals Under Eye Masks (6/pk)⁠ - Grace & Stella Lip Masks (3/pk)⁠ - Brookside Chocolates⁠ - Squish Gummies⁠ - Movie Style Popcorn⁠ - Mark & Graham Lightweight Puffer Pouch branded with the Colgate Star⁠ ⁠ TO ENTER:⁠ 1️⃣ Follow @vitadailymedia and @colgateca 2️⃣ Like this post, leave a comment with what you look for in a good toothpaste AND tag a friend (one tag per comment, please—each tag counts as an extra entry).⁠ 3️⃣ Visit our website, find this giveaway post (link in bio!), and repeat your Instagram comment there and tagging a friend. Don’t forget to include your Instagram handle for another entry.⁠ ⁠ Bonus entries:⁠ ❗ Like and comment on any three other @vitadailymedia posts⁠ ❗ Repost this post to your feed (look for the 🔁 symbol above this caption!)⁠ ❗ Follow us on TikTok (@vitadailymedia )⁠ ⁠ This giveaway is open to Canadian addresses only.⁠ ⁠ ⚠️ Winners will be contacted directly via DM from @vitadailymedia . Please be cautious of fake accounts that use extra or missing letters, numbers, or symbols. We will never ask for payment, credit card information, or links to be clicked. If you’re unsure whether a message is from us, email before responding.⁠ ⁠ CONTEST CLOSED. Congrats to our winner @candycaneanne !

There’s still room if you need me to hold something for you

luck had nothing to do with it 🪥

Stay grounded, not stained. Keep your smile bright even with dark roasts ☕

I don’t know who needs to hear this but I hope they heard it

I want to but I don’t want to

When things feel overwhelming, a smile can remind you of your resilience