Coldr™️

Ava, our PR and Social Media Assistant, is about to wrap up her paid internship with us. Before she goes, we’ve asked her to share her reflections on what it’s been like to gain experience in the UK, having joined us from North Carolina. Read more on our Icebreaker Blog🧊

📍Coldr IWD IceBreakers Breakfast with @kimcinnes Founder of @humblecrumble Lovely to bring together client partners and our network of changemakers for a yummy breakfast and great conversation. We can’t wait to do it all again 🧊

After driving engagement from 300,000 votes to 1.5 million globally for Veo’s People’s Puskas, Coldr client Rob Scotland (@mrrobscotland ) sat down with our Founder and CEO Kamiqua Lake on the Advertising Week Europe Spotlight Stage for a conversation on the power of centring customer voices to strengthen ROI and amplify grassroots football talent. We also got into how to push the creative bar on tight budgets, why constraint can sharpen ideas and how cultural intelligence can turn content from something people scroll past into something communities connect with and want to own. Here’s a snippet of the conversation. 💡

📍Coldr 2026 IWD IceBreakers Breakfast with @kimcinnes Founder of @humblecrumble 🧊

📍Coldr 2026 IWD IceBreakers Breakfast with special guest @kimcinnes Founder of @humblecrumble 🧊

Are you attending Advertising Week Europe on Tuesday 24 March? At 2.40pm, our CEO @kamiqualake will be interviewing our client Rob Scotland Head of Brand Marketing and Communications at Veo Technologies about the People’s Puskas: the global grassroots football competition that challenges the idea that the best goals are only scored at an elite level. We’ll be on the Spotlight Stage covering cultural intelligence, community ownership vs paid reach and how constraint forces creativity. CC Wonderful Things | VEOs Creative Partner Link in stories for more info. Team Coldr will be around for the whole week, if you see us, holla

For a grassroots global competition like Veo’s People’s Puskas, local coverage combined with social traction was going to be crucial to get people to vote for the best grassroots goal. So our culture and sport team activated a regional press office and social media campaign to gain local support of talented scorers across the country. It was also great to partner with respected voices in the game, including Darren Lewis [ @darrenlewis5 ] President of the Sports Journalists’ Association to underscore the international reach and significance of grassroots initiatives. Congratulations to the top 100, the semi finalists including Kane Harris and Raheem Jabar, and to Billy Tabb from the Republic of Ireland, who scooped this year’s top spot🥇 You can check out the best of the best on the People’s Puskas website.

Some of us attended the @blackcommsnetwork Trailblazer Awards last week to support our Director Kristy who was up for Trailblazer of the Year! We had a great time, can you tell? ❤️🎉

Coldr x Liverpool City Council We are partnering with Liverpool City Council to support community engagement and communications in the L8 area, as conversations begin around a series of proposals that shape the area’s future. L8 is one of Liverpool’s most diverse and historically rich communities. Meaningful engagement here requires trust, understanding and approaches that reflect the lived experiences of local people. Our role is to work with the Council to ensure these conversations are open, accessible and culturally fluent. Early engagement is already underway as we seek local insight from community leaders. Our community engagement programme will begin in April, creating opportunities for residents, leaders and local businesses to share their views. Our focus includes: ✅ Housing regeneration and the future use of derelict land ✅ Eden Girls’ School Academy ✅ Active travel schemes for safer, greener routes ✅ Parking and traffic management changes We will be listening and supporting constructive dialogue as engagement progresses in the months ahead. If you see our team in the area, please come and say hi 👋🏾

Influencer and former Love Island UK star Molly-Mae has unveiled her exclusive Adidas sneaker campaign, featuring neutral tones inspired by trendy sips like iced latte and matcha—dubbed the ultimate “London girl shoe.” But not everyone’s sold. The collab has sparked mixed reactions online, with critics questioning what it means for Adidas’ community values. What’s your take? Let us know. Full breakdown on the IceBreaker Blog 🔗

New year, same mission: think big and break the ice. We kicked off January with energizing speaking engagements, meaningful client connections, and great moments shared over delicious food. Looking ahead, we’re excited to continue growing, collaborating, and creating impact throughout the year.

Here’s part 2 of our 2026 predictions, this time zooming in on all things sport, culture + brand. Scroll for your quick fix & check out our IceBreaker blog for the full deep dive.