We go through a pretty regimented process with all of our branding clients, but that doesn't mean that the deliverables aren't completely custom!! Here's a little about what we produced for Boyd Baker Designs.
New week, new site: Our revamped website is live! It can be tempting to be "the cobbler whose kids have no shoes," but we work really hard to keep our portfolio up-to-date. Clarified has evolved quite a bit since we launched 18 months ago, and it was time to refresh our overall aesthetic! We took this opportunity to better define our services and packages, too. Click the link in our bio and give it a scroll!
"I feel like these are people that really know me, and understand what I'm trying to accomplish." ✨🔎📝 That's our goal with every client: Get to the heart of the story that you are trying to tell. Then figure out how to communicate it to the masses.
You know your business better than anyone! We're just really good at translating your vision into something that will resonate with viewers and customers. Let us guide the conversation and show you how accessible and comfortable this process can be!
We hear this a lot: "I just need a logo," or "I just need a website." But to build a successful business, brand recognition and consistency is key. You *think* it's just a logo. But within that logo, the colors, typography, and iconography tell a story, whether it's the one you want to tell — or not. Here's why we're the best at furthering the plot.
Not everybody feels comfortable being public-facing or self-promotional... but as a business owner, it's part of the job! For Dr. Bustamante, in particular, he was worried that marketing his new private practice would be intimidating and even cringey. Here's how we helped.
Most people think a logo is the first step of branding. But actually, it's one of the last! We always tell clients that the only way to get where they want to go is by starting at the very beginning. That's why every branding journey starts with an in-depth look at what inspires, drives, and gives you purpose. Hear how Peter discovered clarity with @clarifiedcommunications !
Here’s some more about our newest work for Into Focus Psychiatry, a private practice opening this month in the Heights. Grateful for the chance to work with such a kind, uplifting client who is passionate about kids and mental healthcare 💙💛🧡 It’s so rewarding to partner with people who not only love what they do, but strive to make a difference in this world!
Instagram is a great way to grow brand awareness and trust — but its real value is often misplaced. It shouldn’t carry the weight of your entire brand or replace your website, and your follower count matters way less than you think. Check out our Substack for a deeper dive into an industry honcho’s best-practices report — and save this post for the next time you feel “stuck” on social! Getclarified.substack.com
We are so excited to unveil the branding and website for our client and friend, Dr. Peter Bustamante, of Into Focus Psychiatry. This one was so fun because we got to play around and incorporate elements of childhood joy and play, while keeping the overall aesthetic elevated and professional. We also built him a custom image library that he can pull from for social media posts, ads and promo material. We love creating things that our clients will actually use, and know HOW to use!
Hard work pays off! Congrats to @broadwaydancelab owner Caley Crawford for her Tommy Tune Award nomination in the category of choreography. It's so fun to work with people who are passionate AND talented. We have the best clients!
