BACK TO THE PRICES WE BELIEVE IN
We saw the messages.
We felt the wait.
Now that tariffs are down, we’re finally able to bring prices down as well.
Thank you for sticking with us,
Tai, Jenny and Chris.
How can Scandinavian brands enter the US market? This is what we explore in the latest CIFF Media episode, where @kate_cervini is joined by @ccorrado , Founder of @plusplus.world , @jiandeleon , Head of Men’s Fashion at @nordstrom , and @signor_ee , Buyer at @saks . All based in New York and with years of experience in the American fashion industry – both from a buyer, retail and sales perspective.
Forget all about chasing a trend – stay consistent in your brand aesthetic, create real human relations to all stakeholders, and build on your brand awareness through strong, authentic brand activations – both offline and online. Like @nn07.official getting their Gael jacket on @jeremyallenwhitefinally in The Bear, @palmes.society creating an authentic tennis community on social media or having a strong showroom setup like @sefr___ .
Just like it’s crucial to remember that a LA or New York customer is not a microcosm for the rest of the US.
Listen to the full podcast via CIFF Media on Spotify, Apple Podcast and Podimo or on CIFF.dk.
Today was the hardest. We said goodbye to Zuko. After over 16years together, we said our final farewells this afternoon. We’re so grateful for him. He changed our lives in the best of ways. He’s a part of countless cherished memories. Thinking of our life these past 16 years, everything is Zuko. I will miss you so much, buddy. Thank you so much for everything you did for us.
Meet baby Leonard Joseph Kaplan-Corrado, born early in the morning at 4:15 a.m. on Sunday, July 21, in Watertown, NY, thanks to our incredible surrogate. Len arrived with his umbilical cord wrapped around him and had inhaled some fluids, which made it difficult for him to take his first breaths. He needed to be moved to the NICU to have his lungs cleared and was monitored there for five days before we could bring him home to Brooklyn. After waiting many years to meet our son, that hour-long wait to speak with the NICU doctor to ensure everything was okay was excruciating. But our little fighter, Lenny, pulled through, and he recovered quickly.
There is so much to say about finally being able to hold our baby that we feel we could write a book. Our fertility journey began 6 years ago. After a couple surgeries we started what felt like endless IVF cycles of egg retrievals, embryo transfers, pregnancies, and losses. Over these years we came to understand so much. Some bad: the hardships of fertility (who knew it was so difficult to get pregnant?), the shame of failure, the insensitivity of others, and the frustration of attempting to start a family while seemingly half of this country is trying to take the path of IVF away from us. But also some good: the strength of a relationship, the love and support of those who matter most to us, the dedication of so many people (doctors, nurses, agencies, attornies, legislators, etc.) who work so hard to make these miracles come true, and the generosity of the many surrogates who offer so much more than just their wombs to families like ours.
About a year into our journey to conceive, we received some of the most sound advice from one of our doctors: “If you want to have a family, you will. Do not lose sight of that, but in the meantime, don’t let infertility break up your marriage and continue to live your lives.” We promised each other we would do just that until our time to become parents arrived. We lived our lives to the fullest, despite many roadblocks and heartbreak along the way. We never gave up on Len, not once 🤍🤍🤍