Casey Jackson

@casey_direct

@casey_direct > @director.casey
đŸ“±Award-Winning Vertical Microdrama Director đŸ”„Weekly clips, scoops and hot takes
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Congratulations to the entire Swipe Left team on 5 wins at the Apollo Awards. The talent in this show is absolutely top-notch. This was my second time working with Tyler, but my first time directing him, and one of the things that impresses me most is the care, professionalism, and insight he brings to every role. He makes such specific character choices, and it shows in the work. Sarah, known for her villain roles, really shines in this show as the lead. It was such a blessing to collaborate with her and watch her showcase her range. The subtle, truthful emotion she brings to the screen is not to be missed. Felix is brilliant — and as wild and intense as his character is, Felix himself is fun-loving, grounded, and an absolute craftsman when it comes to building a role. Natalie brought this world to life and characters to life with her script and gave the most genuine and touching acceptance speech of the night. Keegan is a wizard in the editing room. There is no show without him. And to John Lewis, the man behind the curtain at muVpix — thank you for putting together such an amazing show. It was a pleasure to work with you man. Thanks for bringing your creative spirit to this project. Finally, a huge shoutout to Dana for hosting the Vertical Drama Market! Thanks to @the.jthomas @erikheintz for producing and thank you to the entire cast and crew. You are ‘Swipe Left.’ #microdrama #verticaldrama #shortdrama
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3 days ago
The bully trope in vertical romance is complicated. Sometimes it goes too far. Sometimes it feels lazy. Sometimes it becomes cruel for the sake of shock. But I’ve started thinking differently about why these stories connect. Real bullies may not slap someone at a banquet. But they do know how to make people feel small. They mock. They dismiss. They try to convince you that what you care about is embarrassing, unimportant, or not worth protecting. And maybe that’s an important part of the process. Because these stories are not about glorifying cruelty. They’re about watching someone remember their worth. They’re about seeing injustice answered. They’re about being reminded that love, dignity, and self-respect are still worth fighting for. Still, I’m curious: Where’s the line between a trope that helps us stand up for ourselves
 and one that just exploits pain? #verticaldrama #microdrama #shortdrama #shortseries #miniseries
206 106
4 days ago
1. You love to play. Not performing perfectly. Play. Try things. Fail. Find something unexpected. If you’re playing tag, and someone touches you, you don’t scream and cry, you play the next part. Are you ready to be it? 2. You don’t take yourself too seriously. But you take the work seriously. That combination matters. We are clowns, we are here to entertain, and at the same time have the opportunity to reveal something much deeper about what it is to be human. 3. You want to understand yourself. Acting asks you to look at: your fear, your desire, your ego, your truth, and you must be able to set it aside and allow the character to exist in that space. Not everyone wants to do that. 4. You know attraction isn’t perfection. The most watchable actors aren’t trying to be flawless. They’re letting us see them. And the fear isn’t being exposed as something horrid, but seen as something truly beautiful. 5. You’re willing to audition. A lot. Not once. Not sometimes. Constantly. Because auditioning is part of the job. If you aren’t auditioning everyday, multiple times a day, you don’t really want to be an actor. Every audition is an opportunity to show your love for the craft and character. 6. You insist on living a full life. When no one is watching. When you’re not booked. When there’s no immediate reward.You must FEEL life, you must let it flow through you. There is magic all around us and you must embrace it and bring it to the screen. If this sounds like you
keep going. The work is already with you. #microdrama #verticaldrama #shortdrama #verticalactors #acting
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6 days ago
🍝Messy scene. BTS messier. Sometimes what makes it to the final cut isn’t all that we captured. Love working with actors who commit to the bit. #microdrama #verticaldrama #shortdrama#shortseries #BTS
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8 days ago
đŸ€” Which era do you think we’re in right now? I don’t think people realize how rare this opportunity is. Every so often, a format is still early enough that the rules are being written in real time. The audience is already there. The platforms are experimenting. The talent is getting better. The money is starting to show up. And the major players are circling. But it still hasn’t fully gone mainstream. That window does not stay open forever. For actors, writers, directors, producers, platforms, and creators, this is the moment where being early actually matters. Not because everything in the space is perfect — it clearly isn’t — but because the format is still evolving fast enough that the next few years could define what vertical drama becomes. If you’re waiting for the industry to officially validate it, you may already be late. The next era is being built right now. #verticaldrama #microdrama #shortdrama #shortseries #miniseries
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13 days ago
Some fun and spoiler free #BTS from ‘Swipe Left.’ Such an incredible time on this set! People don’t always realize that when elements or scenes from these shows get super intense, it’s important to keep the set safe, fun, and relaxed. As a director it is always a priority to create a set where actors can do their best work. Combine an incredible cast, a focused crew, a great platform, with inspired production and the magic is unstoppable. ✹🎬 đŸ“Č Download @muvpixapp and Watch ‘Swipe Left’ now!! 📾: @shannafordphoto #verticaldrama #microdrama #shortdrama
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15 days ago
Swipe Left: Dying for Love - Available NOW exclusively on muVpix! SYNOPOSIS: 🎬 After a devastating breakup, Maya tries a seductive dating app that feels too perfect. Each swipe pulls her deeper into a world where attraction turns dangerous, and every match comes with a hidden cost—and escape may not be an option. Congratulations to the new muvPix App and to all the wonderful people who brought this vertical picture to life! đŸŸ @muvpixapp @snowstoryproductions 👀 #anothersnowstory #verticals #microdramas #snowstory #swipeleft #muvpix Directed by: Casey Jackson @director.casey And starring: Sarah Moliski @sarahmoliski Tyler Scherer @gowatchmyreel Felix Merback @felix__merback
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18 days ago
If they are so bad, why are they doing so well? #microdrama #verticaldrama #shortdrama #miniseries
286 88
20 days ago
Just joking around. 😇 - Do you know the business adage, “Good, Fast, Cheap”? It’s known as the Triple Constraint. You can only choose two of these three options when making a show. Three Possibilities: Good + Fast = Expensive Good + Cheap = Slow Fast + Cheap = Low Quality In the microdrama world there is a constantly rising expectation to provide all three. It is entirely possible with a forth, previously unknown constraint
 sanity. Casey Jackson, Santa Monica based director welcomes you to the hilariously paced world of micro-dramas. #microdrama #shortdrama #verticaldrama #verticalfilmmaking #director
227 118
23 days ago
easy choice?? đŸ€” #shortdrama #microdrama #verticaldrama #leadingman #malelead
145 180
27 days ago
1. Poor Communication with Actors They don’t consider or trust the actors’ character choices. A good director knows which character choices work best- if they can’t communicate this quickly, the show suffers. - 2. Lack of Preparation And there are TWO types. There are directors who show up without shotlists, understanding, or a plan because they didn’t do the work. Or the kind of director who thinks they are so good that they don’t need a plan. A bad director does their pre-production work on set, wasting other people’s time and money. - 3. Rude to Crew They deliberately bully or look down on the teams and department heads. A director who doesn’t have the support of the artists around them is fighting a losing battle. - 4. Dwelling on Technical Limitations They NEED a different camera, a specialized lens, an elaborate setup but forget the narrative significance of the scene. Gear is cool, but story is cooler. - 5. Over Reliance on AD for Time Management Assistant Directors do a great job of keeping the shoot on schedule, but a director must be responsible for setup selection and tempo of production, leading by example. - 6. Stubbornness Curveballs and surprise scenarios, location limitations, time crunches, acts of fate (all happen). If a director can’t adapt the shoot will perish. A good director see’s opportunity, a bad one see’s problems. - 7. Crumbles Under Pressure They go on the attack, deflect accountability, refuse to step up when the going gets tough. A rotten director ruins the morale and energy on set. - 8. Let’s Mistakes Fester A shot doesn’t work, move on. A stunt doesn’t work, try again. The perfect natural lighting is missed, adapt. A director who can’t move on to the next take, is lost. - 9. Can’t See the Forest for the Trees Getting locked on a tiny moment that doesn’t serve the show. They prioritize flashy camera moves or gimmicks to show how “good” at directing they are, but lose track of the story. - 10. Prioritizing Platform Over People If a director cares more about the product than the people, they will become hollow. #verticaldrama #microdrama #shortdrama #directing #filmmaking
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28 days ago
đŸș Which one is for you?đŸ§›đŸ» #microdrama #verticaldrama #shortdrama
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1 month ago