Houston Did It!!!
At the end of 2024, the Houston Rockets brought us in to produce a video supporting Houston’s case for a WNBA (Women’s National Basketball Association) team.
We worked through the holidays to pull it together, capturing voices across the city and bringing everything into one cohesive piece.
We had legends like Sheryl Swoopes and Cynthia Cooper, culture leaders like Bun B, and current WNBA leadership, including Nneka Ogwumike.
Shot across multiple locations in Houston and brought together at Captiv Studios using our LED volume.
Now it’s official, the Houston Comets are set to return to Houston in 2027.
It’s exciting to see something we were a part of come to life.
Shoutout to the crew that helped pull this together; everyone showed up in a big way.
Client: @houstonrockets
Director: Tannis Spencer
Producer: @zorkhonky
Writer: Gabrielle Wilson
DP: @justin_bowers360
Steadicam Operator: @j__villatoro
Gaffer: @duncanjohnsondop
AC/Grip Swing: @phantast1k
Audio: @sourpatch.kit
PA: @juanitocheeto_
Editor: @eddiespaghetti_editor.mov
Color: @suitebreadcolor , @dandiaz
Proud of this one.
#Houston #WNBA #HoustonComets #Basketball #SportsMedia
Fast takes, bold vision. 💥 We had the pleasure of teaming up with @sirajjhaveri on this one. Stay tuned for his interview coming next week — it’s all about process, passion, and pushing creative limits. 🤩🎥
#BehindTheScenes #OnSet #Filmmaking #DirectorLife #SetLife #CreativeProcess #InstaFilm #ContentCreator #ProductionLife #GlobalCollab #ShootDay #Filmmaker #VideoProduction #Cinematic #BTS #car #carsofinstagram
Virtual production should empower creativity — not slow it down.
Our new application puts real-time creative control directly into the hands of the people on the production floor.
Props can move virtual props.
Lighting can adjust virtual lights.
Creatives can scale, rotate, reposition, and refine what’s on screen instantly — without needing to be Unreal Engine experts.
No bottlenecks.
No waiting on long change lists.
No engineering degree required.
#motioncontrol #unrealengine5 #virtualproduction #behindthescenes #videoproduction
This one was for the city!
We had the honor of hosting key pieces of the Houston Did It campaign right here at Captiv Studios, supporting the push to bring the Houston Comets back to the city.
From the studio side, everything you see here was captured in our space.
Featuring legends and leaders like @bunb , @nneka , @airswoopes22 , and @ccooper14 .
This is what it looks like to have the right team in the right space.
Excited to see the Comets return in 2027.
Take a look behind the scenes 🎥
#studio #Houston #WNBA #BTS #LEDWall
WARNING* - Industry Insider information is present throughout this video...
It was an absolute HONOR to chat with JP Lopez (Creative Director) at Crispin about performance marketing this week.
Here’s the breakdown in simple steps:
Awareness :
Start with lifestyle vibes that make hearts skip a beat. Show the most beautiful smiles, aspirational moments, pure happiness — anything that screams "This brand = joy" without pushing a sale. Make them stop scrolling and think, "I want that feeling." 😍
Consideration :
Now pull them deeper. Show how it works — features in action, real talent using the product (think Peloton instructors crushing a ride). Educate, demonstrate value, build trust. They're curious... help them see why this is the one. 💡
Conversion:
They're ready — hit them with the final nudge. Drop the deal, flash the discount code, bundle the incentive, limited-time offer. Make saying "yes" feel irresistible and easy. 💸
#preformancemarketing #Digitalmarketing #marketingstrategy #filmindustry #videoproduction
“If you were going to write a check… this is what you write it on.”
That’s what one of the advisors said during the panel.
This morning, our Creative Producer, Jada Scott , had the opportunity to speak at Simplicity Group’s Founders Club Experience conference, where we were introduced not just as a vendor… but as their content partner.
And that matters.
Simplicity Group carved out an entire segment of their conference to talk about one thing:
👉 Content grows your business.
👉 If you’re not creating it, you’re falling behind.
👉 And there’s a clear, repeatable process to doing it right.
Jada walked the room through:
• What partnering with us actually looks like
• How simple the production process can be
• The real impact consistent content has on growth
• Why financial advisors should be treating content like an investment — not an expense
The energy in the room shifted when advisors started seeing content not as “something extra”, but as something foundational.
When a financial services organization makes content a strategic priority and empowers its advisors with the right partner, the results compound.
Grateful to Simplicity Group for trusting us, positioning us as a true partner, and for creating space in a major conference to educate their advisors on building modern brands.
Proud of Jada for representing our team the way she did.
This is how industries evolve, one room at a time.
#ContentMarketing #FinancialServices #BrandBuilding #CreativePartner #BusinessGrowth
The creators who really pull ahead in video production are the ones who keep working when they don’t have to. They use their free time to experiment, practice new techniques, and create passion projects that sharpen their skills and define their style. That extra effort behind the scenes is what turns beginners into professionals and professionals into standouts.
#houstonfilm #videoproductioncompany #houstonvideographer #commercialadvertising #contentcreator
Large Video Production Client NEED BTS in 2026…
• Captures teamwork, communication, and on-set atmosphere
• Clients want to hire teams that are organized, collaborative, and enjoyable to work with
• BTS proves you’re not just talented — you run a solid operation
#houstonfilm #texasfilm #videoproductioncompany #btsphotography #btsphotographer
Last Wednesday our team was out capturing an activation in support of the Houston Food Bank, an event that brought a lot of great people together, including Taylor Rooks, Andre Johnson, members of the Houston Texans, and the crew from Taylor Agency.
We focused on telling the story of the day: the energy, the volunteers, and the impact being made.
@phantast1k led the production and even pulled off a same-day edit along with a full BTS cut. We are always proud of how our team shows up when the timeline is tight.
These kinds of projects remind us why we love doing what we do, documenting real moments, real people, and community impact through strong storytelling.
#CaptivCreative #agency #activation #EventProduction #SameDayEdit #AgencyPartners #BrandContent #HoustonCreators #EventRecap #BTS #OnSiteProduction
Pairing timeless dining with timeless content. 🥂
From Del Frisco’s Grille to Double Eagle, Mastro’s to Morton’s, and to The Palm we partnered with Landry’s to refresh their content library with stories that highlight what makes each brand unforgettable. 🍷🥩🍴
Follow along as we take you behind the scenes at each restaurant and show you how we brought their vision to life. 🎬
#contentcreation #behindthescenes #bts #landrys #restaurantmarketing #onset #videoproduction #storytelling #houstoncreative #foodphotography #texasproduction
We had @globalhealingofficial back in the studio to capture some beautiful updated content! Can’t wait for everyone to see the results. 🌿😍
#globalhealing #wellness #productshoot #captivcreative #commercialproduction #texasproduction #bts
