Big news 🎉
We’re absolutely thrilled to announce that Marin Alsop is now our Honorary President! Having been such an important mentor to Chloe, it makes this all the more special, and we’re so excited to have her supporting our journey in this new role.
We shared this news at yesterday’s Surround Sound concert and the energy in the room was just incredible. Thank you to everyone who came along and made it such a special event ✨
We’re already looking ahead… and we can’t wait to tell you about the next concert 👀
#announcement #bignews #conductor #orchestra @simply_i.c@cameron.isla@ritasattic
Obviously had to jump on this trend 😅 Lowkey impressed how ChatGPT nailed Simply IC. Turning 30 tomorrow and stepping into a new decade with the same brand, bigger vision 💪🎊
#SimplyIC #BrandEvolution #NewDecade #Turning30 #30Tomorrow
Simply IC led the branding and launch strategy for @peregrineorchestra shaping its public identity from the ground up to ensure it was positioned not only as an exciting new ensemble, but as a future-focused organisation committed to nurturing the next generation of classical artists.
Client Feedback
“From day one, Simply IC helped us build a brand that not only looks and sounds like us, but that truly reflects our values. The focus on supporting emerging artists was vital, and they helped us express that with clarity and authenticity. We’re now set up for success.”
— Peregrine Founder Daniel Collins
We're thrilled to be able to release this case study ahead of Peregrine Orchestra's concert on Sunday: Sing Joyfully: Music of the British Isles
📍St. Augustine's, Kilburn, London, NW6 5XB
📆 Sunday 26th October 2025 6:00PM
Peregrine Orchestra and Voices join forces once more to perform some of Britain's best-loved choral and orchestral music, in the wonderful space of St. Augustine's Church, Kilburn. Choral classics, such as Parry's triumphant coronation anthem "I was Glad", and his glorious setting of John Milton's ode "Blest Pair of Sirens", sit alongside choral works from the Renaissance (Byrd - "Sing Joyfully"), and the orchestral music of Ralph Vaughan-Williams ("Fantasia on a theme of Thomas Tallis"; "Symphony no. 5 in D major"): a delightful evening of some of the finest music written on these shores.
Doors open at 5:30pm. There will be a bar for use before and after the concert, and during the interval. Tickets are also available on the door.
Read the full case study - Link in bio
@decmusic1 #peregrineorchestra #helpingorganisations #workingtogether #marketing #branding #heretohelp #parry #choralclassics #milton #byrd @cameron.isla
Do people read leaflets?
When someone says to me “we need a leaflet”, I know we’re starting in the wrong place (internal sigh).
Leaflets aren’t a strategy. They’re a quick fix or a knee-jerk reaction that often ignores the bigger questions: who are we trying to reach, how do they actually behave, and what’s the smartest way to use the budget we’ve got?
And that’s the problem. Marketing isn’t about producing “stuff” it’s about solving communication challenges. A leaflet is often the answer to a question nobody really asked.
New blog out, link in bio.
#leaflets #marketing #goals #business #strategy
The sign as we know it and yet with no cars surrounding it #home #scotland #openroad #socialdistance #movinghouse #saltire #essentialjourney #observations
Beautiful illustrations on a facinating book, great having some extra time right now to dive into this one. #handel #classicalmusic #workingfromhome #london
New Logo and Identity for Marylebone Cricket Club and Lord's by The clearing. Found on an isolation walk, beautifully carved into stone #identity #cricket #london #monogram #red #uk #yellow
