BOV started from a real place.
Before the clothes, before the logo, before the world saw anything.
It was a mentality first.
A way of carrying yourself.
A belief that something can come from where you’re from and still move beyond it.
This is the foundation.
Everything else is just the build.
Boys On Vibe. Round the world 🗺️
@bov.global
Shot/Directed by: @renniiogue , @zamaco_
Creative Direction: @its_vyne
Edited by: @joetheboy__
Photography / BTS: @rajclouted
We’re excited to collaborate with Boys on Vibe — a Lagos-based brand bringing real energy and identity into the culture 🌍✨
Founded by Buchi, owner and Creative Director of the streetwear brand BOV — Boys on Vibe, this project reflects a strong vision and authentic connection to Afro culture 🔥
This collaboration is about vibe, movement and a shared vision.
And for our guests… we’ve prepared something special 👀
AFRO VIBE PARTY
18 April
Kotelnaya
Line-up: afro, amapiano, hip hop & R&B with selected DJs 🎶
Entry by guest list only
DM to join the list 📩