The render may be AI.
The work behind it is not.
Designing a custom home takes hundreds of hours of planning, drawing, refining, and solving problems long before construction begins.
AI lets us glimpse the finished space early —
but it’s the designers who imagine it, and the builders who bring it to life.
That’s where the real craftsmanship lives.
Do you like seeing an AI render of a real project?
There’s nothing better than a day with the dogs
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Here are 3 things that make or break a design (and most people don’t think about them)…
⚖️ Scale and visual weight matter more than colour. You can pick all the “right” finishes and it will still feel off if the proportions aren’t right.
🕰️ Timeless doesn’t exist — it repeats. What you’re drawn to will come in and out, so you’re better off choosing what you actually love instead of chasing what’s current.
⚡️ Embrace imperfection. Your home will get lived in. Natural, quality materials age well — they don’t fall apart. There’s a big difference between something wearing in vs. wearing out.
If your space feels off and you can’t figure out why… it’s usually one of these.
✨share with a friend who needs this advice 🥰
#interiordesign #homedesign #customhome #designbuild #timelessdesign
“I’m a big believer in the energy of objects. I feel a lot of feelings when I’m around antiques. I’ll first get a feeling, and if it’s a good one, I can pretty quickly pinpoint whether I have a home for it - either in my own space or in a client’s project.”
In our latest Chapters at Home feature, we sit down with Brittany Steptoe-Wright of @bswdesign to talk about how childhood summers in England shaped her design aesthetic and love for antiques.
🔗 Link in bio to read the full article.
Photography by @bheathertownsend
Design + styling by @bswdesign
@oldebricklighting is a go-to source for us. Their lighting is handmade, customizable, designer friendly (hello slanted ceiling kits and 5 finishes) and you can get Free Shipping using code BSWDESIGN at checkout x
The scroll is our back end documentation system…
It’s a great tool to present selections and options to clients, as well as to store all of the information regarding products, including specifications and files. It also has a great export feature which we used to create all of our schedules and information to send to the trades 🙌🏼
