MORE EVIDENCE FROM THE SCENE.
The follow-up no one asked for, but the stills deserve.
The frames that prove the set had range: texture, movement, awkward cool, good shoes, questionable positions, and the occasional moment of visual authority.
For VANS with AW LAB, we weren’t trying to make things look perfect.
We were trying to make them feel right.
Which is annoyingly harder.
Because “right” is not always clean. That’s usually where the good stuff is hiding.
Look closer. Be less obedient. Stay ( visually ) loud.
Art Direction: @brvto@e______m______a@rin____________________rin
Photography: @e______m______a
Bts Photography: @foto.nico.la
Videography: @kore_jk
Lighting & Digital Assistant on set: @slowphoto.studio
Styling: @rin____________________rin
Talent: @frecklesrattigan
Production: @deborahsalbego
HMU: @gaia_genovese_mua
From @vans x @awlab | Campaign Fulfilment | Mark as In Store NOW.
#BRVTO
FEEL / MOVE / UNDERSTAND.
Drafting the journey to femininity redefined. The literal re-script of the brand code and visual language of a brand signing-off the greatest state of them all; The State of Constant Afterglow.
A small teaser to our definition of strategic Brand Evolution; progressive elevation that progresses brand narrative while progressively looking better and bolder.
More to come.
From @deha.it | Logo, Brand Identity Creation & Strategic Brand Communication | Mark as Fed.
#BRVTO
IT’S NOT A CONTRADICTION.
Some days we feel the need to introspect, other days, we feel like turning up the volume.
Our job — we’re still figuring that one out — requires us to wear many hats.
Strategists, listeners, image-makers, editors, problem-solvers, stylists, producers, translators of references, protectors of the bigger picture, and occasional professional chaos coordinators.
Because VANS has always understood that identity doesn’t need to be one thing. It can be quiet and loud, considered and instinctive, stripped back and full force.
And because on set with AW LAB all those hats come off, cause the shoes say it better.
Art Direction: @brvto@e______m______a@rin____________________rin
Photography: @e______m______a
Bts Photography: @foto.nico.la
Videography: @kore_jk
Lighting & Digital Assistant on set: @slowphoto.studio
Styling: @rin____________________rin
Talent: @frecklesrattigan
Production: @deborahsalbego
HMU: @gaia_genovese_mua
From @vans x @awlab | Campaign Fulfilment | Mark as In Store NOW.
#BRVTO
GOOD TIMES, TALLIED OVER A PLATE.
Brand identity for @horti_catering ; a truly savoured initiative where local produce meets world-cuisine flair.
Inspired by the tally behind the logo we designed, the identity reflects the simple pleasure of meals shared well: generous, vibrant, and made to bring people together.
Ale and Steph have a rare way of turning food into occasion; we simply gave it the visual language to match.
From HORTi catering | Logo and Brand Identity Creation | Mark as Fed.
#BRVTO
THE CONSTRUCTION OF STYLE.
A little bit of backstage into the work that happens simultaneously behind the scenes and in front of the camera.
Fruit of a bigger strategic deliverable tailor made for the style-leading world of @awlab , this monthly-dropped content series frames product plurality in a brand neutral environment; which we coincidentally call our STVDIO home.
With our thinking, and shooting, and styling, and producing caps on.
Art Direction: @brvto@e______m______a@rin____________________rin
Photography: @e______m______a
Bts Photography: @foto.nicola
Lighting & Digital Assistant on set: @slowphoto.studio
Styling: @rin____________________rin
Talents: @mayara.moreno / @lucanwak
Production: @deborahsalbego
HMU: @gaia_genovese_mua
From @adidas x AW LAB | Social Campaign | Mark as Done with Denim.
#BRVTO
THIS MUST BE THE PLACE.
Home is where I want to be
Pick me up and turn me round
I feel numb, born with a weak heart
I guess I must be having fun
I'm just an animal looking for a home, and
Share the same space for a minute or two
And you love me 'til my heart stops
Love me 'til I'm dead
Eyes that light up, eyes look through you
Cover up the blank spots
Hit me on the head
_ DON’T QUOTE US.
#BRVTO
THE NOT-SO SECRET LIFE OF ACCESSORIES.
In print, you can’t hide behind movement or edits. Bags do all the heavy lifting. The AFRA bag in particular has the power to change the proportions of an entire look.
The so-called “details” end up carrying the narrative. And once you notice that, you can’t unsee it. That’s our not-so secret secret.
Now available in print on @bazaarfrance .
Editorial Credits
Campaign Shoot
Styling: Anita Szymczak @anitaszymczak_
Photography: Inigo Awewave @awewave
Fashion Feature
Styling: Emma Carles @actualnametaken
Photography: Jean Marques @mrqs.jean
From FRANCESCO BIASIA | As seen in | Mark as Spotted and Snapped.
#BRVTO
CALIBRATING THE SILENCE.
We took a moment.
Yes, there are cables.
Yes, there is scaffolding.
Yes, there are lavori di insonorizzazione happening behind the walls (because if we’re building a space, rest assured it will sound as good as it looks).
More than an office. Different from home. We are still perfecting it. Because that’s what we do best.
You’ll be hearing from us shortly.
#BRVTO
HOW TO WRITE AN ODE TO AN ISLAND__or How To Unfold the Narrative of the ongoing dream of @verinasifnos .
It started with defining a North Star: Crafting the New Cycladic Luxury Standard.
But before systems, assets, or declarations, there was a need to listen; to place, to rhythm, to the subtleties that resist simplification. An island is not a backdrop; it is a living text, written in light, stone, salt, and waves of repetition.
To write an ode, we chose not to romanticise, but to translate, carefully shaping a narrative that could hold memory, continuity, and aspiration in equal measure.
Photography by @sensespiritsoul
From VERINA | Brand Identity and Core Asset Design | Mark as Delivered.
#BRVTO
HOW TO TAXONOMISE CYCLADIC BLUE __or How We Crafted A True Brand Identity for @verinasifnos .
It started with defining a North Star: Crafting the New Cycladic Luxury Standard.
The premise is simple: to resonate with an audience deeply fluent in culture, one must first employ the tools that honour culture on its own terms.
And because the solution called for uniqueness, we employed a distinct set of rules and graphic standards; expressive, yet shaped by the obsessive care of an intimate archive.
An identity shaped by place, and disciplined by respect.
Photography by @sensespiritsoul
From VERINA | Brand Identity and Core Asset Design | Mark as Delivered.
#BRVTO
HOW TO HOST A PERFECT HOST__or How We Designed the @verinasifnos Website.
It started with defining a North Star: Crafting the New Cycladic Luxury Standard.
After years of excellently elevating the most authentic expression of island-first hospitality, VERINA deserved to host its own unique visual and verbal declaration.
This felt nothing short of a head-to-toe and head-over-heels (just like we like it) process; levering, rescripting and recalibrating core brand assets and culminating to the design of their digital home.
Conversationally, yet not coincidentally at all, this year VERINA made the @condenasttraveller Gold List. “And just like that”, this digital home became a Golden Standard.
With huge thanks to @isidora_chandeli and the VERINA team, as well as amazing @wearedoubledot_ for the website development.
From VERINA | Website design and Brand Identity | Mark as Gone Live! (wooh).
#BRVTO
