Branthlete

We’ve been moving at rocket speed with Branthlete, and honestly? It’s time our look caught up with our ambition. With this evolution, we’re shifting the spotlight exactly where it belongs. Our new visual identity is designed to let the female athletes shine through and through. Branthlete is stepping back to give these women the stage they’ve earned, ensuring they are center stage in every campaign. We aren’t just part of the industry; we are creating the space where female athletes become icons. Our original branding featured clouds because we’ve always believed the sky is the limit. We’re trading the clouds for the literal colors of the sky: deep blue for the vast opportunity ahead, and vibrant orange for the sun which resembles the pure, unstoppable power of female athletes. This is Branthlete: the only European sports marketing agency 100% dedicated to women’s sports. Our mission remains as sharp as ever: Creating moments that matter. We use the unparalleled power of women’s sports to build deeper, more authentic connections for brands. The sky hasn’t changed, but our view has never been clearer. Let’s make some noise.

Welcome to Branthlete: the center of women’s sports. We are the only European sports marketing agency fully focused on women’s sports. Our mission? Creating moments that matter in women’s sports. Our approach? Using the power of women’s sports to create deeper connections for brands.

Did you know that pro athletes are important role models for young girls? At Branthlete we know this isn’t just a statistic, it’s a massive opportunity for brands to lead with purpose and inspire the next generation of customers 🌟 We have seen first hand that telling a story of resilience and legacy builds a brand image that people actually believe in. One that often drives deeper trust than your average influencer, oops did we just say that? 🙊 The impact is proven and the audience is waiting, is your brand ready to put these powerhouse role models center stage? 🚀 #Branthlete #WomensSports #RoleModels #SportsMarketing #RepresentationMatters FemaleAthletes

Yes yes, Branthlete is 1 year old! 🎉 What happened in that one year? 1. 9 million views for Lidl with Tess Lieder in the lead role 2. Gold for Antoinette Rijpma-de Jong, and pancakes that went viral with 1 million views 3. A new marketing strategy for Aston Villa Women 4. Community campaign for Napoli Women 5. Fan insights for FC Twente and the KNVB 6. Commercial proposition for FC Groningen 7. Social media strategy for Stichting SAM 8. And 2 more big projects that are work in progress, so keep an eye on us 👀 But the best part of this year? Every collaboration has shown what women’s sport is really worth. Not as a niche. As an opportunity. This is just the beginning. 💪 Thank you to everyone who is part of the Branthlete community. #Branthlete #OneYear #WomenInSport #WomensSports

We attended an event for our client FC Utrecht Women @fcuvrouwen , for the Netwerk voor Sterke Vrouwen. The evening was all about connection, mental strength, female leadership and more. Mayor Sharon Dijksma, Liza van der Most and Colinda van Dijk shared their honest stories about ambition and resilience. A beautiful evening! 💙👏🔥 #NetwerkVoorSterkeVrouwen #WomensLeadership #FCUtrecht #Branthlete #MentalStrength

Yesterday we came together at an event of @stichtingsam_gelijkwaardigheid , to talk about equality in sports. The main takeaway: “you can’t be what you can’t see”. Alongside many people in the sports industry we talked about how we could change perspectives and work towards a world of more equality in sports. Thanks for having us and the great event @stichtingsam_gelijkwaardigheid

An audience that doubles in three years doesn’t grow by itself. It’s the result of more games on tv, more stories in the media and more brands finally daring to invest in a sport they ignored for too long.💙 And this audience isn’t just a new target group. These are fans who discovered women’s sport at a moment it truly meant something to them, and that kind of loyalty doesn’t fade easily. 🙏 For brands this means one thing: the market is still open. The fans are there, the growth is there, and the brands that step in now are building a connection with an audience that is still being shaped. At Branthlete we know how to seize that opportunity. #womeninsport #branthlete #womensportmatters #investinwomenssport #makehervisibie

The numbers don’t lie. Women’s sport fills stadiums, breaks streaming records and is dominating sports pages more than ever. The audience has been there for a while. The question is which brands are smart enough to see that and act on it now.💙 Because the brands that invest in women’s sport today are the brands that will have the deepest connection with one of the most loyal and fastest growing audiences in the world. At Branthlete we help brands take that step. Not tomorrow, but today. 🙌 #womeninsport #branthlete #womensportmatters #investinwomenssport #makehervisibie

@heineken just announced Serena Williams as their global brand ambassador, and we can not not share this. Such an important step in putting female athletes center stage. We broke down their brand ambassadors in sport, hope you like it 😉

A girl in sport needs two things: someone to look up to, and someone who believes in her. For too many girls, neither exists.💙 Not because they want to quit, but because the world around them stops encouraging them. Sponsors disappear, media attention dries up, role models are barely there. But where there is a problem, there is also an opportunity. An opportunity for brands to connect with a generation of girls that is still being shaped. That still believes, still dreams, still moves.🏅 At Branthlete we help brands to be present in exactly that moment, when it matters most. Because the brands that invest in women’s sport now aren’t just building visibility, they’re building the sport itself. 💪 #womeninsport #girlsinsport #branthlete #makehervisibie #investinwomenssport

Here’s a recap of the past few weeks , curious about our adventures over the last few weeks? 😉 1&2. We went to the match Oranje Leeuwinnen 🆚 France → Women’s European Qualifiers at the NAC stadium, packed stands and a well-deserved 2-1 victory 🧡🦁 @esmeebrugts 3&4. Yessss, a new rebrand, a fresh look for the office!! 5. We popped into Euronics, one of the biggest sponsors in women’s football! @euronicsgroup 6. Who will be our champions this year? Stretching our legs between meetings, because sport keeps us all healthy and sharp🏓 7&8. And to top it all off, we popped in to see @azalkmaarv

Not because they train less. Not because they win less. Not because they deliver less. 💙 The inequality in women’s sport isn’t about performance, it’s about attention, visibility and investment. Women compete at the highest level, but the world still isn’t watching enough. That’s not a sports problem, that’s a societal problem. At Branthlete we work on that change every day. With campaigns that put women’s sport on the map, stories that show not just the sport but the woman behind it, and brands that understand that investing in women’s sport is investing in the future. We believe visibility is the starting point of real change, and that’s exactly what we stand for. 💙 #womeninsport #makehervisibie #branthlete #womensportmatters #investinwomenssport