Ever wonder what actually goes into a premium Bale in Bag? đ From field to feed, weâre pulling back the curtain on the process that sets our hay apart. Watch the process unfold in todayâs episode of Behind the Bale!
#bordervalleytrading #hay #rodeo #horse #equine
Consistency is key in training performance horsesâŚSo is consistency in their diets! Thatâs why I choose @border_valley alfalfa for my barrel horses. Every cutting is lab tested so I can know exactly what nutrients theyâre getting at all times! Contact them to order!!
Weâre thrilled to announce our newest Border Valley Trading Athlete: Matt Scharping
Matt Scharping is the owner of Phenom Genetics, one of the premier bucking bull breeding and stock contracting programs in professional rodeo and bull riding. Originally from Arlington, Minnesota, Matt grew up on a farm and built his career around a passion for high-performance animals, competition, and livestock genetics. Before entering the bucking bull industry, he was a successful sprint car racer and nationally recognized salesman, bringing that same competitive drive and attention to detail into the rodeo world. Â
Founded in 2007, Phenom Genetics has become known for producing elite bucking bulls with some of the strongest bloodlines in the industry, including the legendary Air Time, Magic Train, Bad Beagle and the 2025 PRCA Bull of the Year - Magic Touch. Matt has built the program around a commitment to quality over quantity, focusing heavily on genetics, nutrition, animal care, and selective breeding to consistently produce top-level athletes for the PRCA and PBR. Â
Today, Phenom Genetics partners with Sankey Pro Rodeo to haul bucking bulls to many of the biggest rodeos and professional bull riding events in the country, including the National Finals Rodeo and premier PBR events. Known throughout the industry for his work ethic, integrity, and passion for the animals, Matt has earned a reputation for developing powerful, athletic bulls that perform at the highest level while prioritizing exceptional care and management behind the scenes.
#bullriding #livestock #rodeo #buckingbull #prca
We are excited to welcome @border_valley as our new partner!! Their hay is amazing quality that comes tested so you know exactly what youâre feeding! Plus these double compressed bales save a ton of room and you can also get them individually bagged to help keep them dry while traveling! Go check them out and use our discount code âMatt10â to give them a try! You wonât be sorry!! Welcome to the team BVT!!!
#buckingbulls #bullriding #cowboy #rodeo #hay
What a weekend! đ¤ We had a blast at The American Rodeo West Regional Finals in Las Vegas. Itâs always a great time getting to see all of the talent in the arena. Weâre already looking forward to The American Rodeo in Arlington later this month. If youâre going to be there, come find us. Weâd love to connect and talk all things forage!
#theamericanrodeo #WPRA #prorodeo #rodeo #equine
Fitness, nutrition, & recovery. When youâre gearing up for a rodeo season, these three things are non-negotiable. @1d.performance.horses is here checking in. Brandi is hitting the road with the WPRA California Circuit and Border Valley Trading is her go-to, especially our handy bales. Added bonus? Every bale is lab tested, so you always know exactly what youâre feeding. Weâre proud to be in Brandiâs corner this season.
#barrelracer #horsetrainer #WPRA #rodeo #handybales
Weâre excited to announce another Border Valley Trading Athlete: Clayton Edsall
Clayton Edsall is a National Reined Cow Horse Association Two Million Dollar Rider and owner of Edsall Performance Horses in Weatherford, Texas, alongside his wife Chelsea.
Originally from Montana, Clayton developed a passion for horsemanship at a young age and left the ranch at 17 to further his education in horse training. Throughout his career, he studied and worked alongside renowned horsemen including Joe Wolter, Brian Neubert, Tink Elordi, Ray Hunt, and Tom Dorrance.
Clayton earned some of the cow horse industryâs most prestigious titles, including the Worldâs Greatest Horseman, NRCHA Stallion Stakes, NRCHA Derby, and NRCHA Hackamore Classic.
Weâre so excited to have you on the team, Clayton!
đ¸ @csc_media_for_champions & @carolyn_simancik
#horsetraining #athlete #horseman #milliondollarrider
We got to do a quick checkâin with Border Valley athlete Jackie Crawford at The American Rodeo West Regionals this past weekend. Jackie has officially punched her ticket to The American Rodeo in Arlington, Texas later this month. With a $2 Million paycheck on the line, weâre proud she trusts our product to help keep her and her horses performing at their best.
#worldchampion #breakawayroping #rodeo #athlete #hay
Day in, day out, consistency matters. Border Valley Timothy hay is clean, soft, and packed with nutrition your horse needs. The forage that fuels champions.
#timothyhay #kentuckyderby #barnlife #horseofinstagram #equine