After nine incredible years, I’ve made the deeply difficult decision to begin winding down Bloom Bras.
Bloom Bras began as a passion project—born out of a desire to serve women of all shapes and sizes with comfort, dignity, and confidence. Thanks to your unwavering support, it grew into the most size-inclusive bra line on the market. I am so incredibly proud of what we’ve built together.
While I promised myself I wouldn’t make this about politics, the truth is that rising costs and ongoing instability have made it increasingly difficult to sustain operations. We’ve worked tirelessly to push through, but it has reached a point where continuing is no longer feasible.
What I reflect on most is this community—your stories, your feedback, your encouragement. We have been donating hundreds of bras to those impacted by the LA Wildfires, supporting breast cancer organizations and local charities as part of our give back programs. This brand has always been about more than undergarments. It has been about uplifting one another—literally and figuratively.
Inventory is now very limited, and many sizes are already out of stock. If there’s something you’ve been eyeing, now is the time.
From the bottom of my heart, thank you. Thank you for believing in Bloom Bras. Thank you for lifting us up.
With deep gratitude,
Elyse
Use code BOGO24 from small business Saturday through cyber Monday or buy one get one free on all sizes. It is more important now than ever to support small businesses run by women in the US! #curvy #momlife #plussize #sale #smallbusiness #female #notonamazon #businesses #cybermonday #american
@ilonamaher we could not love you any more for bringing this to the forefront. Olympics mania has shown us that we are all athlete, regardless of shape, size or color. Although the ones in Paris right now are a step above. Keep on winning. #olympics #rugby #teamusa #bodypositive #athlete #paris
At The Bra Recyclers, we're here for inclusivity! 🙋🏼♀️
We're proud to partner with retailers who are revolutionizing women's fashion and the way we address our bodies.
@bloombras is one of our newest Recycling Ambassadors and is leading the way in sports bras for plus size women. 🤩👏
Elyse Kaye, Founder at Bloom Bra says:
“The average breast size has risen from a 34B to a 34DD in the past 10 years, yet sports bras only cater up to a D cup. So the rest of us are basically squeezed out of space – pun intended!
"We are now the most body inclusive line on the market (28C - 56L)."
You can now recycle your bras with Bloom Bras and receive a 15% discount off your next purchase. Select Bloom Bras on our recycling form to receive your discount code after recycling your items. 🌟
#recyclebras #bloombras #plusizesportsbra
🌺 Dive into summer with confidence! 🌞 Introducing Bloom Bras - your perfect fit for all your sunny adventures. Stay cool, comfortable, and supported. Because every body is a bikini body! 💖 #BloomBras #SummerReady#toohotforsummer # curvyladies #summerheatforme #radiateconfidence #feelinghot
Unlock the science behind comfort and style with Bloom Bras! 🌌🚀 Say goodbye to squishing and hello to lifting for women sizes 28C to 56L. Discover the perfect fit tailored for your curves. #ScienceAndStyle #BloomBras #bodypositivity #curvy #womenhistorymonth #womenledbusiness #ladies #empower #female #inclusive #shoplocal #loveyourcurves #girlsrule #ceo #inclusivity #sportsbras
At Bloom Bras, our mission is to empower women of all shapes, sizes, and stages of life to feel confident and comfortable while moving. We are leading and promoting the movement for diversity and inclusion in the sports bras industry. Our community consists of thousands of women who have found new solutions after being frustrated by the lack of options available. We invite you to join us to become a part of our family and experience the difference.
#bloombras #bras #sportbra #allshapesandsizes #sizeinclusive #women #bodypositive #empoweringwomen
Happy Mother’s Day weekend to all of you incredible mamas! Our maternity sports bra is built to support through all stages (including the one where you show off your dancing skills)! #motherhood #mothersday #momlife #hiphop #maternity #celebration #dance
Who run the world? GIRLS! 💪🏼✨ In honor of International Women's Day, treat yourself to our BOGO sale tomorrow, THIS FRIDAY! Because you deserve double the fabulousness, honey. 💃🛍 #InternationalWomensDay #BOGO #GirlPower
Use code: BOGO24
Link: /discount/BOGO24?redirect=%2Fproducts%2Fsignature-bloom-bra