⚠️FYI this is a long one‼️
We’ve rolled out our first ad campaign, taking our brand from mobile screens to the streets of West Hollywood and Dallas 🤩
We recently debuted our new red color palette, a departure from our legacy blue color. The blue era of crypto was about fitting in and seeking validation. Our red era is the beginning of the new golden age of finance.
In West Hollywood, we wanted our messaging to reflect our next chapter, so we took one of the most “Hollywood” phrases and gave it a new meaning.
One of our billboards carries the single line: “You’ll never work in this town again.” This phrase has always been linked to rejection and others deciding your fate. Hollywood has always been a town where success was dependent on access and who you knew. In crypto the exact opposite is true. Opportunity and access is open to everyone and there is no dependence on a financial system that doesn’t work for everyone.
In Dallas, we wrote a love note to the city by highlighting all of the things we love most about our US home and a tribute to the community where we are continuing to build, invest and grow.
Ultimately, both cities reflect the same theme and define who we are as a company, and the core belief that the tools that were once reserved for icons now belong to everyone ❤️ 🚀
The Dallas Cowboy’s mascot Rowdy knows a thing or two about the grind. But it’s all about showing up, doing the work, and bouncing back to enjoy the rewards.
That’s how you win on the field and on-chain.
Big conversations happened at Consensus Miami last week. Our CEO, Peter Smith on stage discussing how regulatory developments are impacting the institutional integration of stablecoins 💰
One week later and we’re still feeling the love from Consensus Miami 🌴
We took over Dante’s HiFi with 100+ of our closest friends and institutional clients. Vinyl spinning, good vibes and even better conversations.
Bitcoin is the most interesting thing to happen to money in 2,500 years.
At least historian, author and former UK Chancellor Kwasi Kwarteng seems to think so. Agree or disagree?
CEO Peter Smith just announced on CoinDesk Live: Blockchain.com and Ondo Finance are officially expanding tokenized US stocks and ETFs across Europe.
200+ blue-chip assets are now live and tradable directly through your Blockchain.com DeFi Wallet.
Self-custody. Full ownership. No middleman. LFG 🚀
We loved partnering with Web3 Nigeria for our campus tours. We’re dedicated to continuing to bring crypto and web3 education directly to communities across Nigeria 🇳🇬
