Black Math

@blackmathtv

Our work in Identity, Content, and Creative Technology always starts with art.
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Weeks posts
We’re #hiring! An ACD of Brand/Design to be exact. If you're a design leader who makes ✨beautiful things✨ we'd love to hear from you. Apply link in bio.
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1 day ago
Announcing our first wave of speakers!! 🎉 For our Keynote Series: The Future of Creative Work, we’re bringing together some of our favorite creative leaders to share how their practices are adapting in real time, as tools, workflows, and expectations continue to reshape what it means to do creative work. If you are in or near Boston, come join us!! @squarespace · @duolingo · @google Thursday, May 28 · 3:30–6:30pm ET · MassArt Limited spots left — RSVP via Partiful link in bio. Part of #BOSTechWeek @techweeka16z @aigaboston
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2 days ago
We're throwing TWO ✌️ events for @techweeka16z that you’re gonna want to come to. Tue 5/26 — AI-Woven Art Lab 🎨 We're pre-building a creative system in @comfyui and opening it up to 50 people to build inside of together. Brand managers, CDs, AI artists, and first-timers all contributing to one unified piece. It's a live demonstration of how teams can actually work with AI. What could go wrong! Thu 5/28 — The Future of Creative Work 🖤 We will premiere what we all made together, then some very smart people talk about where creative work is actually headed. Drinks, vibes, good conversation. Swipe for details. Link to sign up in bio #BostonTechWeek2026 #CreativeAI #ComfyUI #BlackMath
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16 days ago
We don‘t let technology define us, we navigate it through art. @comfyui gives us the control to do exactly that. 🖤 Our customer story is now live on comfyui.org/customers 🥕
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17 days ago
“Hey Chat, write me a caption about AI that isn’t super lame” 🤖 [typing...] Well... we’ve been writing creative code and building with new tools for a long time now. AI is just the latest one, and it’s moving faster than fast. The good bits are getting really good — but there is also plenty of bad. We’ve always believed that art leads the tools, not the other way around. AI doesn’t change that, it actually just raises the stakes. Reach out and let’s do something weird and beautiful: [email protected]
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1 month ago
Start with Art as a methodology for CREATIVE TECHNOLOGY: At Black Math, art is how we navigate new technologies rather than being defined by them. New tools arrive constantly: generative AI, realtime engines, spatial platforms, cutting-edge hardware and software. Each opens new creative possibilities, but technology alone doesn’t produce originality. We explore new technologies through projects with our clients, where clear creative goals naturally define the boundaries of the work. That often means developing blue-sky visions alongside working prototypes, extending what the technology can do while staying grounded in its real constraints. The goal is to bring clarity, taste, and momentum to complex, emerging work. Have a creative tech project you want to explore with us? Reach out to [email protected]
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1 month ago
Carrot Peeple (two e’s) are the hoomans (two o’s) who make Black Math what it is. Black Math Energy: great ideas come from everywhere. 👨‍🌾 Get to know us a little more ➡️
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1 month ago
Start with Art as a methodology for CONTENT projects: Content is our bread and butter. It’s where Black Math started, and we love making this stuff. Campaigns, animations, live action, editorial, 3D — we do it all. Content always starts with art. The idea, the tone, the visual language that makes a story worth telling in the first place. But great content isn’t just what you ship. We build creative toolkits, pipelines, and production frameworks that help brands keep making great work long after the first campaign goes out into the world. Got something cooking in your content oven? Reach out to [email protected]
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2 months ago
“Start with Art” publicly guides how Black Math approaches our work across Identity, Content, and Creative Technology. We released our manifesto to explain WHY we start with art - now available in multiple languages! Ribbit ribbit 🐸💚 You can also take time to memorize it, tattoo it, or read it to your dog on blackmath.com/manifesto
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2 months ago
Start with Art as a methodology for IDENTITY projects: We start our visual and verbal exploration at the same time as research and strategy. This is an intentional shift from the segmented process that many studios follow. We believe that leading these work streams concurrently is the best way to holistically measure our output. At Black Math, we’re always in search of the visceral creative truth of a brand. The thing that makes it undeniable. The emotional core. The brand’s artistic center. We explore widely and deeply during this process… and things can and SHOULD get weird. Knowing what’s right requires looking at the edges of what’s possible. Once we find that source of truth, we build the systems and tools to scale creative output. Have an Identity project you want to run by us? Reach out to [email protected]
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2 months ago
Over the years, the capabilities of our team at Black Math have naturally expanded. Today, we operate across Identity, Content, and Creative Technology - we build brand systems, craft stories, and prototype emerging platforms. This era favors small, multidisciplinary teams who can experiment quickly and move fluidly across mediums. The future will be built by creatives. ⋆✴︎˚。⋆ Take a deeper look on the new site 👀. Link in bio.
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2 months ago
Black Math is all grown up, but not shaking the weird 🤖 Here’s a closer look at the refreshed Black Math brand system, built to move, flex and scale with the way we work today. At the center is the Computer: our kinetic logo designed to adapt and evolve as a reflection of the artists who shape it. Each form represents a skill, a discipline, a perspective inside the studio. It’s endlessly configurable, just like us. We paired it with a typeface from @pangram.pangram that feels confident but quirky in the right way. Our rebrand is a direct expression of what it means for us to start with art. Rather than over-explaining who we are, we focused on building a system that felt unmistakably Black Math. It required walking a fine line: allowing the brand to grow up as we have, without losing the distinct style, flavor, and weirdness that define us. Shout out to to all the amazing 🥕’s and friends of 🥕’s who made this happen. See it all come together on our new site. Link in bio.
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2 months ago