This is your sign to upgrade your lip routine. 💋
Define your lips with any three shades in our Lip Liner Trio. Moisturize + shine with the Luxe Lip Oil Trio.
Your most glamorous lips yet. ✨
#lipcombo #lipliner #lipoil #billiondollarbeauty
Why eyebrows?
Simple.
Everybody has them.
But the real story started with one appointment in Beverly Hills that almost didn’t happen.
At the time, I was producing television.
Running between sets, writing, constantly moving.
I booked an appointment with an eyebrow artist everyone was talking about… and when I showed up, she flaked.
So I decided to trust my instinct and said yes to an appointment with her protege instead. I figured he trained with her, he must be good.
I walked back into work after that appointment and people immediately started asking:
“What did you do?”
I never forgot that moment.
Eventually, it led to an idea for a documentary about brows, a chemist, product development, and what would become Billion Dollar Beauty.
The Plain Truth is this:
Sometimes the thing that changes your life starts with the thing you almost skipped.
#theplaintruth #founderstory #brows
Struggling with your brows? 👀 This is everything you need. 💫
@lschwig shows us how our #viral Best Sellers Kit gives you the color, control, and definition for Beautiful Brows — the Universal Brow Pencil, Brow Duo Pencil, Smudge Brush, and Brow Gel, all in one.
Your brow routine just got a whole lot easier. ✨
#browkit #billiondollarbrows
✨ Strong, feminine, unstoppable. ✨
Evonne Britton has been a professional track and field athlete for over 15 years, proving that you can be powerful and feminine at the same time.
As a busy athlete, her Billion Dollar Box goes everywhere with her — keeping all of her beauty essentials in one place for quick makeup touch-ups before or after practice. 🤍
Shop now on BillionDollarBeauty.com. 🤩
#billiondollarbrows #athleteugc
If your brows have been struggling, this is your sign. 🙌
Fabiana shows us how she perfects her brows using the Raising Brows Kit. She fills in her brows and achieves hair-like strokes with the Raising Brow Pen, then sets everything in place with the Brow Gel for that clean, polished finish.
Shop the Raising Brows Kit at billiondollarbeauty.com. 🔗
#raisingbrows #billiondollarbrows #browroutine #browpen
Billion Dollar Beauty is 22! 🎂✨🥳
From our very first launch to every milestone in between, you’ve been there through it all. Every purchase, every tag, every kind comment built this brand into what it is today.
Swipe through to take a trip down memory lane with us, and celebrate with 15% off using code BIRTHDAY15 on billiondollarbeauty.com.
Thank you all for being Billion Dollar Believers! 💖
#billiondollarbeauty #birthday
Giveaway Alert!
We’re celebrating Mother’s Day with a giveaway that covers both your legal game AND your beauty routine.
And to make it even more special, my episode on @shethrivesrcw with the incredible Natalie Plain founder of @billiondollarbrows and host of The Plain Truth @theplaintruthofficial drops on May 10th.
Prize 1: A free 2-hour RCW legal strategy consultation with Rhonda ($1,100 value) including a written summary and a custom legal deliverable for your business. Whatever your business actually needs right now.
Prize 2: A Billion Dollar Beauty prize pack ($228 value) including the Brow Buddy Best Sellers Kit, Tubing Mascara, Gel Eyeliner, Lip Liner Duo Set, Warm Shimmer Eyeshadow Stick Trio, Basically Brilliant Bundle, and pH Lip Oil and Lipstick Duo.
How to enter:
💖Follow @theplaintruthofficial & @rhondacolemanwandel
💖 Like this post
💖 Tag a friend in the comments!
Entries accepted until 4:59 PM PST on 05/10/26. No purchase necessary. Open to U.S./D.C. residents, ages 18+.
