This past year has been a rollercoaster of achievements, heartache, ER visits, and hard realizations.
In the end, the biggest thing I did for myself was walk away from a job I loved.
Feels a bit vulnerable sharing the details, but also hopefully worth it. Cheers to growth! Cheers to honesty! Cheers to what’s next!
Fully embracing my LA, wellness girly, woo woo era of my life. And you know what, I am so dang happy. And dare I say it’s not that hard to enact?!?
Move your body before work.
Eat real food.
Make time for relationships.
Be in nature.
Get sunshine.
Don’t overdo caffeine.
I know I’m talking as someone who recently quit her job and now has more time, which is a privilege. But genuinely, joy comes beyond a paycheck and a launched campaign. It’s these moments.
I didn’t expect my last post to resonate the way it did.
So many messages from people saying they feel the same tension of loving their work, but struggling with the pace of it.
But what struck me most is how many of us feel forced into a false choice: step away from ambitious work entirely or stay in it and slowly burn out. BUT WHY?!
I don’t believe those are the only options. I love building. I love the work. I just don’t believe success should require running ourselves into the ground.
I truly believe the best careers (and the life I want) leave room for the other parts of your identity too. Friend. Builder. Creator. Cook. Partner. Whatever you are.
Right now I’m experimenting with meeting all the sides of myself, not just the “prover”.
For anyone who’s been there and done that, advice for us in the comment section? What has helped you stay balanced? I’m all ears.
Slipped away to the mountains for a quiet little reset.
No media. No blue light. Just a steady wood fire, books, journals, paints and space to sit with “boredom” after a year of go go go, do do do, be be be.
I expected loneliness. Maybe restlessness? But was something steadier. It’s wild how constant stimulation can scatter you - bouncing from task to performance to being “on.” Taking a breath, just sitting and listening, I felt myself come back gentle being.
There’s something about unplugging long enough to hear your own thoughts again. If you ever feel the pull and have the privilege, I 10/10 recommend a baby sabbatical. It was sweetest kick off to this next era.
Also! I stayed at my friend’s treehouse-like cabin, @at.thirddoor which I also cannot recommend enough. Would absolutely return. 🫶 I’ll personally dm you the Airbnb link if you want it!
A little BTS of the WIP for Q4 endcaps (emoji gold stars if you can tolerate that jargon). But in seriousness, proud of this in-store activation + coldpress juice collab with @erewhon .
From moodboard to production to taste testing to design to in real life - and selling out in 2 weeks from launch✨
Team:
VP of Creative 🫶
Production @shannonmarie_d@quadriga_management
Photo @chelsielcraig
Ad @carolineridings.jpg
Design @joelschierloh@nicoledavis27
Recap reel @wes_schrock 🤍
Is it just me, or do inanimate objects start developing personalities after a while on set? The dimple on that apricot keeps getting cuter. The sass in that rind?! Show off. Am I crazy?
I’m pretty partial to the frosted apricot from our spring Sungold Apricot flavor launch. But curious your fruit is your fave?
Creative direction by me.
Photog: @chelsielcraig (1,4,7)
@bethpakradooni stylist
@mandystoller peach (10)
@meganvo96 stylist
