Today's the day we spotlight our 2026 “Teddy Awards” winners! 🧸🎈
We're thrilled to honour this year’s “nature’s best” favourites for newborns, new mums, parents, mums-to-be, toddlers and kids - all tested and approved by industry experts who are real-life mums too.
Mums-to-be, and lovers of gentle clean products, you might want to save this list for reference 💚✅
You can see who won this year at thebeautyshortlist.com 🌿🏆🌿
Congratulations to ALL of this year’s new favourites, including:
Weleda Baby, Little Butterfly London, Dr Organic, Natures Aid (mini wellness drops for little ones), Retreatment Botanics, Kokoso, The Universal Soul Company, Pod Organics and more... 💐🏆💐
🐰🌸🐇🤰🏻🌷👩🏼🍼👼🏼🐥🍼🦄🧸🐤🦆🐣
#BabyAwards #motherhood #naturalproducts #mamababyawards2026
Meet the earth-friendly stars on this year’s Green Carpet ✨🌿🏆🌿
The brands and products we loved the most - intentionally designed and packaged to lighten the load on our fragile planet, across various sectors: health + beauty, home and self-care.
From plastic-free favourites like Aermeda’s shampoo-on-a-rope to plantable packaging (have a look at Kyrra’s lovely organic Freyr candle, with its outer sleeve packaging made from recycled paper blended with British Wild Flower Seeds!)
And bravo to these sustainable packaging innovators flying the “recycle, refill, reuse” flag:
- Twelve Beauty x Sulapac (Twelve’s Stellar Aura Bronzing Cream in a totally biodegradable Sulapac “jar”)
- Elate’s great refillable mascara (glass vial, aluminium cap)
- Together Health’s compostable earth-friendly pouches
- Black Chicken Remedies’ award-winning eco conscious deodorants and refillable hand and body soap.
- Dr Jackson's plant-powered sustainable skincare
Not forgetting…our best brand new discoveries of 2026!
Case in point: Saint Olio’s all natural aromatic non-toxic home cleaning + aromatherapy collection – and the brand’s beautiful perfume oil, Viola, in an equally beautiful bottle 💜
Thank you to these brands doing the right thing, helping to make a difference in our already plastic-choked, toxin-heavy world.
You can see the complete list of winning products on thebeautyshortlist.com (as well as today’s 2026 Mama & Baby Awards winners!)
#VoteWithYourWallet
#LoveYourPlanet
#refill #reuse #recycle
Here are the highest-scoring, expert-approved stand-outs of the year…congratulations to the winners!
The Beauty Shortlist is 18 this year, and today marks 15 Years of the Beauty Shortlist Awards - time has really flown!
2026 is the strongest year ever for entries in the “Best New Launch” categories, probably the most “competitive” year overall (with some winners claiming the top spot by almost a whisker) and Wellbeing entries were up sharply.
Each product is judged purely on its own merit, so if a category features multiple winners it’s because more than one product genuinely deserved to win.
5 Notable Trends at the 2026 Awards
1. Nail formulas have hit an all time high on the natural/innovation front as Kure Bazaar and Manucurist’s vibrant shade palettes shine a new focus on actual nail care and repair.
2. Ancient Ayurveda has never been more modern, entries soared this year.
3. Scent innovation: Orebella, Bella Hadid’s new hydrating, alcohol-free fragrances enhanced with essential oils shone brightly - also check out Saint Olio - and slow-living bath + living space treats are bringing nature’s scents indoors: Olverum, Chapter Organics, Tisserand, Wilder Botanicals Sensorial Bathing Oil and The Universal Soul Company’s 4-in-1 Still Mist.
4. Tinted serums that act like skincare: INIKA’s Organic Serum Foundation, “The World’s First 100% Natural, Certified Organic Serum Foundation”.
5. Elle Macpherson’s WelleCo, and Terranova Health, both outstanding in the fast-developing “age-well/ well-beauty/pro-longevity/inside-out-beauty” space.
Today is about the “best in category” winners but it’s also very much about the brand founders themselves. The empowering messages, the unique alchemy of the formulas, all spotlighting Green Beauty’s huge nature-led appeal (and importance) in the beauty sector.
And today, like everyday, we celebrate NATURE herself: our “best tonic of the year”- 365 days a year 🌿💚
See the brand new Beauty, Wellbeing and Men’s Awards stars at thebeautyshortlist.com
"Nature is our best tonic" 🌿🌸🌿 and we are so looking forward to sharing the beautiful and brand new winners of the year with you - on:
FRIDAY 6 MARCH
Beauty • Wellbeing • Men's Products
FRIDAY 10 APRIL
Mama & Baby • Eco Lifestyle
We're starting to compile the results now, filtering out the highest-scoring potential winners and it's a very strong year again.
And it's also looking like the top year (ever, since 2012) for NEW LAUNCHES #NewBeauty2026
Your expert-led 2026 guide to the natural & organic products genuinely worth buying (hype-free) including:
🌸100% natural fragrances
🌸an abundance of gorgeous serums for all skins
🌸 luxurious plant-powered haircare
🌸 bath + body treats for each season
🌸 vibrant nail shades in gentle protective formulas
🌸 flower essences, home fragrance, aromatherapy
🌸 innovative beauty devices and lots more...
🍏 natural supplements to help balance mood, menopause, energy, boost sleep and reduce stress
☕️ stellar men's products
🐥 brilliant baby products for sensitive skins and bums
💐 beauty + self-care essentials & time-savers for mums
🌳 the best brands blending beauty, wellness and self-care while caring about and treading gently on our shared home - Our Planet "Mother Earth"
See you in early March!
Wishing you a Happy and Healthy January 🩵
Just to be clear for any brands hoping for an extension - I know other awards do extend it "due to the high number of brands wanting to enter..."
We don't extend the deadline. We have an awful lot of work to do, especially on the admin side, as well as starting to properly test entries over the next few months.
So after a very long day (longer tomorrow!) please don't forget - if you'd like to apply for 2026 the time to do it is in the next few hours...and definitely by 11.59pm Tuesday night (30 September - tomorrow)
It's looking like an exciting 15th Year and all the best to everyone who's already taken part and sent samples in to us - and those of you who plan to enter tomorrow!
(Last minute dot com!)
Good luck 🏆 for 2026
BEAUTY SHORTLIST 💄 AWARDS 2026
Delighted to be back as a part of the judging panel for the 15th anniversary year @beautyshortlist !
#organicbeauty #greenbeautyproducts #ecoproducts #babybeauty #beautyedit #beautyjudge #beautyeditor #celebrityhairandmakeupartist #cleanbeautyproducts #naturalhealthcare #naturalhaircare #naturalmakeup #organicmakeup #babyproducts #soilassociationbeauty #wellbeing #mensgrooming #mamaandbaby #ecoawards
#naturenurtures #sustainablebeauty #crueltyfree #veganbeautyproducts #organicskincare