Stays up even when you don't. 🍊
[The Atmos] in Bold Tangerine. Vintage silhouette, modern construction, VITA PL fabric made from post-consumer recycled materials.
Looks good. Does good.
Tap to shop.
#bdxy #theatmos #swimwear
A name. A standard.
Everything we build starts here and comes back to this.
The tee.
The mark. The intention behind both.
This is BDXY.
#bdxy #theactor
Everything you need. Nothing you don’t 😎
Our 2 for 1 towel offer is on, so you can mix and match between both styles. Plush cotton-terry, built for the beach and too good to leave by the pool.
[The Shutter Bag] alongside it because showing up well still costs nothing extra.
Sun’s out. You know what to do ☀️
#bdxy #mixandmatch #thewrap #theshutterbag
Under the surface or above it, [The Extra] holds its own.
Repeat Caramel. All-over BDXY monogram in a tonal finish that walks the line between statement and subtlety. Quick-dry, UV-resistant, made with SEAQUAL™ recycled fabric and built for the kind of days that start early and don't stop.
#bdxy #theextra
Hundreds of t-shirts. One conclusion.
[The Actor] is what happens when you stop settling. A TENCEL Lyocell and organic cotton blend, tested on real people, refined until the fit, the weight, and the feel were exactly where they needed to be.
Luke's favourite fabrics. One tee.
Buy 3, get 20% off
#bdxy #theactor
Built for the water. Stays relevant everywhere else.
Lightweight, quick-dry, sustainably made. Deep side pockets, tonal drawcords, and a fit that doesn't ask for attention but gets it anyway.
[The Extra]. Four designs. No compromises.
#bdxy #theextra
From Sydney, Down Under 🌏
@manuelkornisiuk wearing The Unit Underwear Brief and The Best Boy Hoodie.
Different hemisphere. Different season. Same energy.
#bdxy #sydney #downunder
Luke in Bel Air Blue.
[The Actor] tee in TENCEL Lyocell and organic cotton. [The Shutter Bag] doing what it does best.
Easy combination. Hard to beat.
#bdxy #theactor #theshutterbag
The kind of shirt that earns its place and keeps it.
Premium cotton terry jacquard with a subtle texture and a fit that doesn't fight you. Deep burgundy, sand dollar, or charcoal.
Pair it with [The Cut] shorts for the full set.
#bdxy #thecut
Eddie Hearn featuring BDXY in the May issue.
A moment that reflects focus, discipline and modern strength.
📍 Credit: Hamish Brown / Courtesy of Hearst Magazines UK @menshealthuk@eddiehearn
#menshealthuk #bdxy #coverfeature #eddiehearn
What’s in the BDXY bags? 🎬
Depends who you ask.
Same essentials, different personalities. Each tote reflects a different way of dressing the BDXY universe.
All equally intentional.
Swipe to open them 👀
#inmybag #bts #menswear #bdxystudio
Three ways to wear it… same effortless attitude.
Our take on the 1960s resort set, clean, confident, and made to move with you. Premium cotton terry jacquard, relaxed fit, and just the right amount of texture.
Pick your colour. They all work.
Shirt and shorts sold separately or together. Three colors available to mix&match as you like.
#bdxystudio #matchingset
![Stays up even when you don't. [The Atmos] in Bold Tangerine. Vintage silhouette, modern construction, VITA PL fabric made from post-consumer recycled materials.Looks good. Does good.Tap to shop.#bdxy #theatmos #swimwear](https://sp1.picnob.com/p/pt_6727286736507167584338_0_a866a65ef526926ccf7142149761d1ea.jpg?o=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&h=9fc7687d227f8646753842b3fec13a14)
![Everything you need. Nothing you don’t Our 2 for 1 towel offer is on, so you can mix and match between both styles. Plush cotton-terry, built for the beach and too good to leave by the pool.[The Shutter Bag] alongside it because showing up well still costs nothing extra.Sun’s out. You know what to do ️#bdxy #mixandmatch #thewrap #theshutterbag](https://sp1.picnob.com/p/pt_6727583917181738414156_0_2fb1c872a3317f75ad3dfa1769e88fcd.jpg?o=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&h=9ad61f7bef363865c4eec969877c55eb)
![Under the surface or above it, [The Extra] holds its own.Repeat Caramel. All-over BDXY monogram in a tonal finish that walks the line between statement and subtlety. Quick-dry, UV-resistant, made with SEAQUAL™ recycled fabric and built for the kind of days that start early and don't stop.#bdxy #theextra](https://sp1.picnob.com/p/pt_6727221418353534427141_0_21147131cae6823f16cc61af7d59b8df.jpg?o=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&h=04d70df98ca7114944080caeb4029db6)
![Hundreds of t-shirts. One conclusion.[The Actor] is what happens when you stop settling. A TENCEL Lyocell and organic cotton blend, tested on real people, refined until the fit, the weight, and the feel were exactly where they needed to be.Luke's favourite fabrics. One tee.Buy 3, get 20% off#bdxy #theactor](https://sp1.picnob.com/p/pt_6727331518106738731268_0_48a343aefbad35d74ae80d6b5903bc78.jpg?o=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&h=7239f65a15634f32076362ed0693e973)
![Built for the water. Stays relevant everywhere else.Lightweight, quick-dry, sustainably made. Deep side pockets, tonal drawcords, and a fit that doesn't ask for attention but gets it anyway.[The Extra]. Four designs. No compromises.#bdxy #theextra](https://sp1.picnob.com/p/pt_6727575761672213282264_0_a6e25b7d9a89cc51fc474e864c88fe57.jpg?o=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&h=e78110d7762a8208862c6be07040a141)
![Luke in Bel Air Blue.[The Actor] tee in TENCEL Lyocell and organic cotton. [The Shutter Bag] doing what it does best.Easy combination. Hard to beat.#bdxy #theactor #theshutterbag](https://sp1.picnob.com/p/pt_6727685965212138224928_0_0aca7fb409b4603f6c6ff3139d65aac6.jpg?o=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&h=9911a59a2941f3fee2b24f868726b11a)
![The kind of shirt that earns its place and keeps it.Premium cotton terry jacquard with a subtle texture and a fit that doesn't fight you. Deep burgundy, sand dollar, or charcoal.Pair it with [The Cut] shorts for the full set.#bdxy #thecut](https://sp1.picnob.com/p/pt_6739615539433067175241_0_ea8b41a26fba703671d27aeba820e24d.jpg?o=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&h=d1de1fc40be189dff11b96667e2437c8)
