Backlash

@backlashcreative

Creative-first, experience-led experiential agency Experts in pop-up shops, retail experiences & visual merchandising
Followers
4,644
Following
1,219
Account Insight
Score
51.57%
Index
Health Rate
%
Users Ratio
4:1
Weeks posts
Backlash x Blank Street 📦 ✉️ 🟩 Introducing the ‘Blank Street Post Room’, a fully functional pop-up post office in the heart of Soho, a space designed to romanticise your life admin. As the season of tiresome to-do lists and endless errands reaches fever pitch, Blank Street is helping Londoners to romanticise their life admin. The Blank Street Post Room is turning tedious tasks into enjoyable errands. #event #eventstyling #events #experiential #blankstreet #post #experientialdesign #popup #popups #popupshops #retaildesign #visualmerchandising #london
77 0
6 months ago
Backlash x Clarins 🍒 creating a sweet treat 🧁 bakery themed 🍰 pop up to celebrate 10 years of its best selling Lip Comfort Oil. The ‘Sweet Spot’ beauty pop-up has visited London and Manchester. #experience #popupshop #popupstore #popup #experiential #experientialmarketing #beauty #manchester #london #events #retaildesign #marketing #events #clarins
244 23
7 months ago
Marc Jacobs Daisy Wild Eau So Intense Pop-up 🌼 Our latest work invited customers and VIPs to enter the wilderness transforming Covent Garden into a wild daisy filled meadow. The enormous and iconic fragrance bottle was designed to be surrounded by real flowers, daisies and woodland seemingly growing out of the ground offering guests a secret multi sensory experience inside. A huge floral display made from real flowers in the hero colour palette created a stunning backdrop for selfies. VM displays for the whole fragrance range were made from logs and beautiful planting to create the woodland and wilderness feel. #experience #experiential #popupshop #popupstore #popup #retaildesign #event #coventgarden #coventgardenlondon #london #marketing #events #eventstyling #beauty #fragrance #visualmerchandising
111 7
8 months ago
Backlash x Rimmel 101 👩‍🎓💄 We took over the Boots Beauty Live in the Trafford Centre with a bold, colourful pop-up designed to help a new generation build their perfect makeup bag. From MUA-led tips and tricks to educational product discovery, the space brought beauty to life, with plenty of moments to try, learn and share with influencer Ami Charlize. #popup #popups #popupshop #retaildesign #beauty
33 1
12 days ago
Backlash x Rimmel 101 👩‍🎓💄 We took over the Boots Beauty Live in the Trafford Centre with a bold, colourful pop-up designed to help a new generation build their perfect makeup bag. From MUA-led tips and tricks to educational product discovery, the space brought beauty to life, with plenty of moments to try, learn and share with influencer Ami Charlize. #popup #popups #popupshop #retaildesign #beauty
40 1
16 days ago
Backlash x Rimmel 101 👩‍🎓💄 We took over the Boots Beauty Live in the Trafford Centre with a bold, colourful pop-up designed to help a new generation build their perfect makeup bag. From MUA-led tips and tricks to educational product discovery, the space brought beauty to life, with plenty of moments to try, learn and share with influencer Ami Charlize. #popup #popups #popupshop #retaildesign #beauty
87 3
18 days ago
Backlash x YSL Beauty 🛒 Celebrating the launch of YSL’s shade extension to their iconic Loveshine and Make Me Blush range with a reimagined ‘supermarket’ pop-up experience. The YSL Lovestore pop-up, in collaboration with Sephora, where customers are invited to explore the latest shoppable products and shades by checking off their shopping list as they browse the aisles. #popup #popupshop #popups #retaildesign #visualmerchandising
70 0
27 days ago
Backlash x YSL Beauty 🛒 Celebrating the launch of YSL’s shade extension to their iconic Loveshine and Make Me Blush range with a reimagined ‘supermarket’ pop-up experience. The YSL Lovestore pop-up, in collaboration with Sephora, where customers are invited to explore the latest shoppable products and shades by checking off their shopping list as they browse the aisles. #popup #popupshop #popups #retaildesign #visualmerchandising
77 0
1 month ago
Backlash x YSL Beauty 🛒 Celebrating the launch of YSL’s shade extension to their iconic Loveshine and Make Me Blush range with a reimagined ‘supermarket’ pop-up experience. The YSL Lovestore pop-up, in collaboration with Sephora, where customers are invited to explore the latest shoppable products and shades by checking off their shopping list as they browse the aisles. #popup #popupshop #popups #retaildesign #visualmerchandising
184 2
1 month ago
Backlash x @palmersuk 💜💜 Palmer’s Vanilla Dreams Diner serving up sweet vanilla treats for your body and soul. Styled like a retro American diner, customers were invited to take a seat at the counter where they could scoop, squeeze and drizzle the new products. By answering one VERY simple question they received 2 tokens to use. One for the giant Gumball Machine where everyone won samples, and one to use on Jukebox Plinko where they could win either a sweet plushie keyring, vanilla product, or a soft-serve ice cream (purple vanilla of course) with sprinkles & branded wafer. The deliciously sweet Diner was live at @westfieldlondon for 3 days #popup #popups #popupshop #event #retaildesign
95 6
1 month ago
Backlash x @palmersuk 💜💜 Palmer’s Vanilla Dreams Diner serving up sweet vanilla treats for your body and soul. Styled like a retro American diner, customers were invited to take a seat at the counter where they could scoop, squeeze and drizzle the new products. By answering one VERY simple question they received 2 tokens to use. One for the giant Gumball Machine where everyone won samples, and one to use on Jukebox Plinko where they could win either a sweet plushie keyring, vanilla product, or a soft-serve ice cream (purple vanilla of course) with sprinkles & branded wafer. The deliciously sweet Diner was live at @westfieldlondon for 3 days #popup #popups #popupshop #event #retaildesign
50 1
1 month ago
Backlash x @palmersuk Palmer’s Vanilla Dreams Diner serving up sweet vanilla treats for your body and soul. Styled like a retro American diner, customers were invited to take a seat at the counter where they could scoop, squeeze and drizzle the new products. By answering one VERY simple question they received 2 tokens to use. One for the giant Gumball Machine where everyone won samples, and one to use on Jukebox Plinko where they could win either a sweet plushie keyring, vanilla product, or a soft-serve ice cream (purple vanilla of course) with sprinkles & branded wafer. The deliciously sweet Diner was live at @westfieldlondon for 3 days #popup #popups #popupshop #event #retaildesign
179 23
1 month ago