Visual identity for @mwo_design
The MW forms a sharp and structured typographic base that establishes the framework of the logotype.
Within this structure, the O becomes the central gesture.
It unfolds into a pair of parentheses ( ), transforming the letter into a graphic device used across the identity.
More than a letter, these brackets create space: to frame ideas, highlight details, or hold fragments of the studio’s research and process.
A minimal typographic system designed to evolve with the studio’s work.
Website by @yannsimon.studio
A (very) late look back… because January happened.
This selection brings together part (not all) of the projects I worked on in 2025.
Finished work, ongoing explorations, and a few tests that never made it to the final cut but that I still deeply love.
Many projects from 2025 are still under wraps and will be released soon, so this feels more like a glimpse than a full picture.
This year also comes with a new studio, a fresh energy, and a creative dynamic already pushing toward 2026.
I’m looking forward to sharing more of what’s coming, and (hopefully) being a bit more present here to show the work, but no promises.
More soon!!!
The identity takes shape not only in the logo, but also in the details: here’s a look at the menu design for @boaboa.recordscafe
photographer @ccclt_
__
#branding #brandidentity #graphicdesign #menudesign #hospitalitydesign #restaurantbranding #bardesign #vinylbar #audiophile #brussels #typography #designinspiration #digitalarchive
Brand identity for @boaboa.recordscafe
An audiophile bar in Brussels where vinyl crackles, glasses clink, and plates are meant to be shared.
The identity draws inspiration from the round, bold beauty of a record — a shape that also nods to vintage letterforms. The snake completes the venue’s character: circular, imperfect, echoing the raw spontaneity of ignorant drawing. Its lines whisper like the faint crackle before the needle drops, setting the mood for the night.
Menus and branded objects follow the idea of fluid rhythm: bold yet minimal, mixing curves and textures to mirror the flow of music and the conviviality of the space.
—
Photographer @ccclt_
Architect @artefice.artefice
#branding #branddesign #brandidentity #graphicdesign #logodesign #vinyl #audiophile #brussels #typography #visualbranding #recordcafe #djset #winebar #designinspiration #brandstrategy
Next part of @foodiz.be identity for their new project Coofiz was designing a menu and the pacakaging for their own roasted coffee
Photos by @lauralacourt