Most leaders think being “nice” is letting their team stay comfortable
I was one of them
Then I realized: No growth = No future. People stay for the vision, not just the vibe
That’s why Cave has no limits anymore. We’re moving forward—non-stop
“Fun things mostly do not make money. Profitable things are mostly not fun.”
Get real about the illusion vs. the reality of the creative industry.
To be part of CAVE means being unapologetically “greedy”— we refuse to choose between maintaining our livelihood and pursuing our creative passions. We want both.
“CAVE” carries a distinct aesthetic and weight, but where did the inspiration actually come from?
For this episode, We got the founder to personally navigate us through the brand’s origin story and the vision behind the name.
Uncover the originof CAVE — tap into the video to watch the full conversation
I failed as a leader
My first barber stayed broke because I didn’t give him the attention he needed
I spent years building the CAVE Standard to fix that
If you have the drive and hustle, but your income is stuck. It’s not your hands. It’s the room. Stop wasting your talent
