I am loving this campaign to get more girls outside from OMO @wearedirtisgood and all the amazing childhood photos of athletes and role models young girls look up to!
Getting outside matters. Play matters. And every girl deserves the freedom to explore, play and get a bit dirty - it’s how they grow! I remember spending countless hours outside playing all types of sport and the best part of it was the freedom of getting dirty. I’m joining the movement, and I want to invite you to as well! Share a photo of you playing outside as a child with #ItStartsOutside, so we can encourage every young girl to experience the joy and freedom that begins playing outside. It Starts Outside. Dirt Is Good
Come behind the scenes of our cover shoot with @ashleigh_gardner97 . Tap the link in bio to read her full cover story and our special cricket digital issue.
Video @jasperkarolewski
