Professional care starts with diagnosis.
Curego Filler is designed for hair that feels dehydrated, dull and lacking body, helping professionals create a targeted ritual for lengths that need softness, hydration and a fuller touch.
1️⃣Filler Shampoo cleanses.
2️⃣Filler Mask treats.
3️⃣Filler Foam boosts body with a lightweight finish.
A professional reset for hair that needs more than volume.
#AlterEgoItalyPRO #CuregoFiller
Vinyl Edge, explained by @leonardorizzo_ 💜🖤
A soft layered pixie cut with a tassel fringe, designed for women choosing shorter hair with confidence, personality and control.
The colour work stays close to the natural base, with a coffee brown shade enriched by a richer mulberry veil through the fringe.
A subtle but bold panel that creates depth, contrast and that unexpected pop of colour.
Short, polished, individual.
#AlterEgoItalyPRO #IconicVisions
The PRO tip by @scarpette.tatouche 💛
Giving your clients the best blonde look is just the surface.
Powered by Silver Defence Technology with Italian fruit phyto-complexes, microalgae, and white lupine proteins, the Silver Maintain neutralizes yellow tones and helps leave hair soft and silky.
#AlterEgoItalyPRO #SilverMaintain
Platinum blonde, but make it pure by @ramo.salinno 🤍
Here’s a quick Blondego toning step-by-step for a clean, luminous finish.
The result? A cool, balanced platinum blonde with a soft, radiant finish.
#AlterEgoItalyPRO #Blondego
Active Shine Technology, because blonde should never look dull ✨
In synergy with Inca Oil, it helps enhance radiance, softness and cosmetic quality during toning and blonde services.
For blonde results that feel as good as they look.
What’s your fav Blondego product? 👇🏼
#AlterEgoItalyPRO #Blondego
Blonde toning is where the result becomes truly yours.
With Blondego Toners, professionals can neutralise unwanted warm reflects, refine the blonde result and customise every shade with precision.
From cool, clean blondes to softer pastel effects, the toning service becomes the final step that gives blonde hair balance, personality and a luminous finish.
#AlterEgoItalyPRO #Blondego
Blonde formula break down by @charlene_thecolourchemist ✨
Lightening: Ultra 9 Lightener for a clean, controlled lift.
Root tap: Keep It Glossy 6/0 + 6/1 to create soft depth at the root.
Toning: Blondego White Pure Toner to refine the blonde and neutralise unwanted warmth.
The result: a bright, balanced blonde with a soft shadow root and a luminous finish.
#AlterEgoItalyPRO #Blondego
Blondego formula breakdown ✨
Bleaching: Gentle Protective Lightener
Toning: Pure Toner No Lift Golden Iris 0/32 + Natural 0
A targeted service to lift where needed and tone without altering the natural base.
Soft contrast, seamless blend, controlled result.
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Blondego formula breakdown ✨
Schiaritura: Gentle Protective Lightener
Tonalizzazione: Pure Toner No Lift Golden Iris 0/32 + Natural 0
Un servizio mirato che schiarisce solo dove serve e tonalizza senza alterare la base naturale.
Contrasto soft, sfumatura uniforme, risultato controllato
#AlterEgoItaly #Blondego
💎BLOND OF YOUR DREAM 💎
With BLONDEGO, the salon blonde service becomes a complete journey of care and precision.
A system designed for the needs of the modern colorist:
➡️ Performance: clean lifts and vibrant tones.
➡️ Versatility: ideal for all balayage and bleaching techniques.
➡️ Loyalty: maintenance products to preserve the blonde at home.
Awesome video by @salonhaircareau
#AlterEgoItaly #BlondEgo
BRUISED BANANA, behind the technique.
Created with:
💛 Blondego Pure Light Oil and 🤎 Blondego Blue Powder This look plays with hand-painted contrast to shape lightness and depth in a way that feels personal and expressive.
For the styling variation, you have to work with the hair, not against it, enhancing natural movement with the StylEgo curl range or refining the finish with minimal, intentional layering.
The goal is always the same: authentic texture, built the right way.
#AlterEgoItalyPRO #ICONICVISIONS
Spotted at Milano Design Week:
one girl, one event, one transformation. 🖤
From auburn to an unexpected deeper, darker mood. Styled with soft waves, perfect for an evening event.
All Very Milanese. 🇮🇹
Watch the transformation above!
Products used
👉🏻Coloring: Keep It Glossy
👉🏻Styling: StylEgo Primer, Texture Touch & HI-T Security
#AlterEgoItalyPRO #MilanoDesignWeek2026 #Fuorisalone
