Mixed realities.
One visual language.
For this commercial for Naranjada Fruta Fresca, developed alongside Badalamenti Films and RocknRolla, ARDE led the AI integration, 3D animation and mixed-media workflows behind the piece.
Inspired by retro arcade aesthetics, anime and gaming culture, the project blends live action with AI-generated visuals to create a world that feels both nostalgic and futuristic at the same time.
What interested us most was not making the AI visible.
It was making everything coexist naturally within the same cinematic universe.
This is where we believe AI becomes truly powerful:
not replacing production, but expanding what production can become.
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Client: @minaranjada
Agency: @rocknrolla.23
Production: @badalafilms
CGI & AI:@ai_arde
General Output Director: @fedeahunchain
Executive Producer: @luisp_gori
Director: @peppebadala
Prompt Master: @novafilmsfx
ARDE
AI-Native Creative Company
#AINative #MixedMedia #AIFilmmaking #CreativeTechnology #FutureOfContent AIContent DigitalProduction
A full TV commercial. Zero cameras. Zero crew. Zero locations.
100% AI. From character design to cinematic finishing — in 5 days.
This is our first fully AI-produced TVC, made for Liberty Costa Rica in partnership with @leoburnettcr . Every character, every street, every frame — generated, animated, and finished inside the machine.
This is what AI-Native production looks like.
PE: @luisp_gori
CCO: @peppebadala
Prompt Master: @novafilmsfx
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#AIProduction #GenerativeAI #TVCommercial #AIFilmmaking Liberty LeoBurnett ARDE AIContent FutureOfContent AIVideo CinematicAI CostaRic
We are ARDE.
An AI-Native Company.
Building content, talent and digital ventures powered by AI.
This is just the beginning.
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Follow what’s next.
#AINative #ArtificialIntelligence #FutureOfContent #DigitalInnovation #CreativeTechnology
