CPG marketers are entering one of the most measurement-focused eras the industry has seen in years â and that was clear throughout the MediaPost Brand Insider Summit: CPG.
Over the past few days, conversations consistently came back to the same pressure points: fragmented consumer attention, rising acquisition costs, retail media expansion, and the growing need to connect first-party data to real performance outcomes.
The brands standing out are moving beyond broad awareness strategies and focusing more heavily on measurable media, incrementality, search intent, and cross-channel customer journeys.
AdMedia was proud to attend as part of our parent company, Ad.com, connecting with leaders across the CPG space on where performance advertising is heading next.
Appreciate everyone who spent time with David D. Ruiz and Geoff Loo throughout the event.
#CPGMarketing #RetailMedia #DigitalAdvertising #FirstPartyData
Thatâs a wrap for the mediaPost Brand Insider Summit: QSR in Savannah!
Over the past few days, some of the biggest conversations in QSR centered around a common theme: brands canât rely on promotions alone to drive growth anymore. The leaders gaining ground are the ones building smarter customer experiences, activating first-party data more effectively, and creating media strategies aligned with real consumer behavior.
Attendees: Andy Cotten and Jeff Alderman
AdMedia Activity Monitor was proud to sponsor and attend as our parent company, Ad.com. We spent the time connecting with marketers and industry leaders focused on whatâs next for loyalty, media performance, personalization, and customer acquisition.
Now weâre headed straight into Brand Insider Summit: CPG!
If youâll be there, connect with David D. Ruiz and Geoff Loo throughout the event.
#QSRMarketing #CPGMarketing #DigitalAdvertising #MediaStrategy #FirstPartyData
đ´ Miami delivered! POSSIBLE 2026 is officially wrapped, and AdMedia was proud to be on the ground connecting with brands, agencies, and marketers pushing performance forward.
From Arkadia Cabana 3 to meetings across the beach, the conversations were sharp and consistentâhow to scale beyond saturated channels, drive real incremental reach, and get more from every media dollar.
Huge thanks to everyone who stopped by, met with our team, and entered the Travel Bundle Raffle. đ Winner announcement coming soon!
Our attendees: Jeffrey Alderman, Andy Cotten, Narine Nadjarian, Tim Ross, Emma Quist, Geoff Loo, and David D. Ruiz
Didnât connect in Miami? Letâs fix that!
Catch us at these upcoming events:
May 3â6Â |Â MediaPost BIS: QSRÂ |Â Savannah, GA
May 6â9Â |Â MediaPost BIS: CPGÂ |Â Savannah, GA
May 31âJun 3 | MediaPost BIS: Financial Services | Nashville, TN
Jun 22â26 | Cannes Lions International Festival of Creativity | Cannes, FR
#POSSIBLE #POSSIBLE2026 #Miami #AdMedia #PerformanceMarketing
Miami, weâre ready for you! đ´âď¸
AdMedia is heading to POSSIBLE 2026 and weâd love to connect with brands, agencies, and marketers looking for new ways to drive performance and growth. Stop by Arkadia Cabana #3 from April 27â29 to meet our team and talk strategy.
đ¨ Plus, POSSIBLE attendees can enter AdMediaâs Travel Bundle Raffle for a chance to win a $3,500 prize package built for your next adventure.
đ Bundle Includes:
⢠$2,000 TUMI Gift Card
⢠Cadence Full Discovery Set
⢠Kindle Scribe Colorsoft (64GB)
⢠Bose QuietComfort Ultra Headphones
Request your meeting to enter: https://lnkd.in/et-i96Bg
Meet with our team: Jeffrey Alderman, Andy Cotten, Narine Nadjarian, Tim Ross, Emma Quist, Geoff Loo, and David D. Ruiz #POSSIBLE2026 #AdMedia #PerformanceMarketing #Giveaway
đ¨ Calling on POSSIBLE 2026 attendees to enter AdMediaâs Travel Bundle Raffle! One winner will take home a $3,500 Travel Bundle, built to level up your next adventure!
Request your meeting to enter our Travel Bundle raffle: https://lnkd.in/et-i96Bg
đ Bundle Includes ($3,500 Value):
$2000 Tumi Gift Card
Cadence Full Discovery Set
Kindle Scribe Colorsoft (64GB)
Bose Quiet Comfort Ultra Headphones
Meet with our team: Liz Lakomsky, Quintin Redmond, Matt Leardini, Narine Nadjarian, Tim Ross, David D. Ruiz, Geoff Loo, Jeffrey Alderman, Danny E. Bibi, Rachel Kosicki, Kate Pietrini, Andy Cotten
#POSSIBLE #Miami #AdMedia #Giveaway #POSSIBLE2026
Weâre thrilled to welcome Kyle Lamson to AdMediaâs account management team!
About Kyle: âI started my career in college athletics marketing, where I worked across campaigns focused on fan engagement and revenue growth. I had the opportunity to be part of some great athletic programs and work alongside great people, both of which played a big role in how Iâve grown professionally. Iâm looking forward to building on that experience as I continue into digital marketing with AdMedia.â
Welcome to the team!
Join our team! Apply to AdMediaâs open positions today: https://lnkd.in/eW9QTGjW
#newhire #welcometotheteam #AdMedia #wearehiring #welcomeaboard
Thanks to everyone who connected with our team at eTail Palm Springsâwe appreciate the conversations and insights shared. We wrapped up the event with our iPad bundle raffle, and weâre taking it a step further for POSSIBLE 2026.
Heading to POSSIBLE? Meet with our team, and youâll be entered into our Travel Bundle giveaway!
Sign up here:
https://lnkd.in/eEPd-W48
#etail #etail2026 #possible #possible2026 #admedia
Welcome to AdMedia! Say hello to Marielle Q., our newest Publisher Account Manager!
About Marielle: âWith a degree in marketing, Iâm excited to begin this new chapter at AdMedia. Prior to this, I worked in the dental field, where I developed strong communication skills, a people-first mindset, and creating positive experiences. Iâm looking forward to learning, growing, and being part of the team.â
Weâre happy youâve joined!
Join our team! Apply to AdMediaâs open positions today: https://lnkd.in/eW9QTGjW
#newhire #welcometotheteam #AdMedia #wearehiring #welcomeaboard
AdMedia is excited to welcome Azure Hsiao as our newest Ad Ops Specialist!
About Azure: âI studied Marketing Science and Business Analytics at the University of Pittsburgh and graduated last December. Through the intern-to-hire program, I worked on campaign performance analysis and found that I really enjoy spotting patterns in data and turning them into actionable insights. Outside of work, I enjoy exploring new restaurants, watching films, and going to live music shows.â
Weâre happy youâre on the team!
Join our team! Apply to AdMediaâs open positions today: https://lnkd.in/eW9QTGjW
#newhire #welcometotheteam #AdMedia #wearehiring #welcomeaboard
Our parent company, Ad.com, joined MediaPostâs Planning & Buying Summit in Scottsdale, AZ as the Premier Sponsor, bringing together a strong group of marketers focused on whatâs next for media strategy.
During the summit, Melissa Anderson presented âGen AI Search: The Opportunity in the Changing Landscape,â sharing straightforward takeaways on how teams can adjust to changes in search and uncover new ways to drive results.
Geoff Loo, David D. Ruiz, and Melissa Anderson enjoyed connecting with everyone throughout the week.
If we missed you in Scottsdale, feel free to reach out â weâre always happy to connect.
#AdMedia #Adcom #MediaPost #PlanningAndBuying #DigitalMarketing
Our parent company, Ad.com, was proud to be a Title Sponsor at the MediaPost Brand Insider Summit: Retail in Scottsdale, AZ. It was a great few days connecting with brands and talking through whatâs actually working in retail marketing right now.
A highlight was Jeffrey Alderman taking the stage and sharing real, practical ways brands can improve performance and keep up with how quickly things are changing.
If we didnât get a chance to connect, reach out to the AdMedia team â Narine Nadjarian, David D. Ruiz, and Jeffrey Alderman.
#AdMedia #MediaPost #BrandInsiderSummit #RetailMarketing #PerformanceMarketing
MediaPost Brand Insider Summit: Retail is almost here!
AdMedia will be in Scottsdale, AZ from March 15â18 for the MediaPost Brand Insider Summit: Retail, and weâre looking forward to a few days of great conversations with leaders across the retail space.
Jeffrey Alderman will be taking the stage, sharing insights and perspective on the trends shaping retail marketing today.
If youâre attending, be sure to connect with the AdMedia team: Narine Nadjarian, David D. Ruiz, and Jeffrey Alderman. Weâd love to meet while weâre there.
#AdMedia #MediaPost #BrandInsiderSummit #RetailMarketing #PerformanceMarketing