We've all been there, haven't we?
Sending everything to everyone is where things start to feel spammy. Segmentation, personalization, and behavioral triggers are a great place to start!
And if deliverability is part of your concern, 93% of surveyed customers rank ActiveCampaign's above competitors. 😉
#EmailMarketing #MarketingAutomation #EmailAutomation #DigitalMarketing
May is AANHPI Heritage Month, and our ActivelyAsian ERG is kicking things off with powerful conversations! ️
This month, we are centering the diverse experiences of our AANHPI talent at ActiveCampaign. We're hosting fireside chats with our leaders to talk about navigating the tech industry, building resilience, and driving real impact. From virtual coffee chats with our AANHPI leadership and hands-on cultural workshops, to excursions supporting local AANHPI artists and small businesses- we’re dedicating space to learn, connect, and grow together.
Thank you to our incredible ERG leaders and team members who continually work to build bridges and foster an inclusive workplace!
#AANHPIHeritageMonth #ActiveCampaign #ActivelyAsian #LifeAtAC #CompanyCulture #WomenInTech #AANHPILeaders
"Before I utilized Active Intelligence, I didn't really know where I stood."
Now Donald Purdy at UAlbany's MBA program does. And they're above average. ✅
#EmailMarketing #EmailAutomation #MarketingAutomation #AutonomousMarketing #AIMarketing
The first question you ask AI is rarely the valuable one. It's the follow-up that changes everything. 👆
#AutonomousMarketing #EmailMarketing #MarketingAutomation #EmailAutomation
POV: you spent hours on that email campaign and it went straight to spam
93% of our customers say our deliverability beats competitors.
25% say it's best-in-class.
Hit inboxes, not spam folders.
#EmailMarketing #EmailAutomation #MarketingAutomation #AutonomousMarketing
When your clients need answers, the last thing you want to be doing is building reports from scratch.
Tim Preston, Founder of VYBRNT, uses Active Intelligence to get charts, reports, and client-ready analysis automatically, so the insights are there before anyone has to ask for them. 📊
#EmailMarketing #AI #AIMarketing #EmailAutomation #AutonomousMarketing
When your email strategy goes from black and white to Technicolor 🎨
Don Purdy runs recruiting and enrollment for UAlbany's MBA program. Before ActiveCampaign, his emails were landing in spam and prospects kept telling him "I've never heard from you."
With ActiveCampaign? 99% deliverability and 40%+ open rates. ✅
#CustomerSuccess #EmailMarketing #EmailAutomation #AutonomousMarketing
Good question. Here's our take👇
While most AI in marketing stays on the surface by polishing subject lines or churning out copy, the real transformation isn't just about automating tasks; it's about automating strategy.
That's what Active Intelligence is built to do. Instead of guessing, it analyzes your performance data to tell you exactly what to do next. You won't get generic best practices or recycled strategies. Instead, you get precise recommendations based on what is actually moving the needle in your account.
➡️ It's why 83% of surveyed customers hit ROI before the end of their first year.
#OverheardInMarketing #MarketingQuestions #MarketingTips #EmailMarketing #MarketingAutomation #EmailAutomation #AutonomousMarketing
Onboarding a new platform can take months of setup, testing, and optimization before you see any real return, and most of that time is spent on manual work that doesn't need to be manual in the first place. 🫣
When AI handles segmentation, optimization, and campaign execution automatically, you skip the slow ramp-up entirely.
That intelligence is built into everything we do, and 49% of surveyed customers saw ROI within the first 90 days. 😌
#ROI #EmailAutomation #EmailMarketing #AutonomousMarketing
In marketing, sometimes you just have to start fresh to see results. 🤷♀️
Param Sethi did exactly that, rebuilding his segmentation, sequences, and list hygiene in ActiveCampaign. His open rates went from 27% to 73%!
#CustomerSuccess #Results #EmailMarketing #AutonomousMarketing #Marketing
Staring at a blank email draft wondering what to write?
Here's how to use Active Intelligence to tap into your own data and create emails that are informed by what's already working for your business! 👇
#EmailAutomation #AutonomousMarketing #EmailMarketing #ActiveIntelligence
