π Introducing Eskimi Creative Attributes & Insights. Great campaigns start with great creatives. But knowing why one ad works better than another? Thatβs been the hard partβuntil now.
Our new AI-powered tool analyzes every ad you upload, breaking it down into logos, visuals, text, and more to reveal what drives performance. Youβll get instant feedback, a Creative Score benchmarked against the industry, and clear recommendations to optimize your campaigns.
Think of it as your built-in creative strategist.
π Dive into the full breakdown at eskimi.com/blog
π’ Introducing DeepContext: Eskimi's revolutionary contextual AI targeting solution π
Contextual targeting is back β and smarter than ever. DeepContext is Eskimi's new AI-powered solution that understands the whole meaning, tone, and intent behind content, in any language. It matches your ads to the right context in real time, wherever your audience is.
With DeepContext, you can:
β¨ Appear in the right content β not just any page with keywords
π‘οΈ Stay brand safe without losing scale
π Reach audiences globally in every language with true local relevance
π― Connect with people based on what they care about right now
Read the full blog to see how DeepContext works and how to book your limited seat at eskimi.com/blog
Last week, Eskimi's European teams took over Vilnius. π₯
We dove into hands-on AI workshops, reflected on the past year, connected with our amazing clients, and wrapped it all up with a Burning Manβthemed party.
Big thanks to our clients, partners, and teammates who brought the ideas, the energy, and the momentum. Together, we're not just keeping the spark alive β we're building the fire. π
The first-ever Eskimi Impact Awards! π
At Eskimi, we believe that great partnerships and bold ideas deserve more than just good results β they deserve real recognition.
That's why we're launching the global π Eskimi Impact Awards. Itβs a brand-new initiative to spotlight the agencies making a true impact in digital advertising.
This isnβt just about performance β the awards will also honor bold creativity, smart strategies, and strong collaboration π
Check out the full details on the Eskimi blog.
Adtech isn't one-size-fits-all. Especially outside Tier 1 markets.
From language barriers to price sensitivity and infrastructure gaps, global adtech solutions often leave the majority of markets underserved. Thatβs why at Eskimi, we've built an end-to-end adtech stack beyond serving only Tier 1 markets. π
π‘ In our latest blog post, Eskimi Chief Product Officer Marcel Sandoval shares:
β Why many "global" platforms fail outside the US, EU5, or Australia
β How Eskimi turns market gaps into opportunities
β The innovations shaping the future of programmatic advertising
π Read the full article by visiting eskimi.com/blog
π£ Easter is just around the corner β and it's a great opportunity for advertisers!
From seasonal promos to heartwarming campaigns, the Easter period is a prime time to connect with audiences in meaningful (and high-converting) ways. π
Letβs hop into the insights! π°
βοΈ π This year, our winter party came with one rule: ππ°π―βπ΅ ππ¦ ππ°π³πͺπ―π¨!
From wetsuits and sparkly helmets to full-blown Christmas attire and π₯π¦π¦π³ π’π―π΅ππ¦π³π΄, the Eskimi team went all out to celebrate the season in true bold style. Creativity, fun, and a little craziness reminded us why standing out is at the heart of what we do.βοΈβ¨
#DontBeBoring
Last week at Eskimi, we traded advertising strategies for board game tactics. βοΈ
We had it all: 11 board games, endless snacks, friendly rivalries, and three tournament champions π π π
Big cheers to the winners Arvydas, Emilija, and AistΔ π
And a massive shoutout to Migle, Yana, Kotryna, and Ieva for making it all happen! πππ
π Thrilled to share that we just received the Most Outstanding AdTech Company Award! π π
This win is more than a trophy; it's a testament to the passion and heart our team puts into every project. π
Grateful to our clients for trust, and kudos to the team for making magic happen! ππ
#TechTriumphs #proudmoment #awardwinners #CelebratingSuccess #BeyondLimits #FutureOfAdTech #DigitalTransformation
π₯ Supercharge your 2024 planning with our Agency Year Wheel Planner! π₯
This isn't your ordinary calendar β it's your dynamic roadmap for the upcoming year. π Dive into an immersive journey across various sectors, like events, operations, award shows, trade shows and conferences.
π Unlock the potential of your year ahead and grab your customisable template from our bio!
#businessplanning #planningahead #AdTech #programmaticadvertising #agencygrowth
In healthcare marketing, one size does not fit all. π€
Different demographics have unique needs, preferences, and digital behaviors.
β Understanding your audience in-depth is essential to craft tailored advertising campaigns that target the right people and deliver accurate results.
Letβs look at some of the customer profiles you might be looking for π
#healthcare #healthcaremarketing #targetaudience #audienceinsights #adtech #programmaticadvertising