The Faces Behind Deena Diamond Designs
Deena Diamond Designs is a mother-daughter team blending tradition, expertise, and innovation in fine jewelry. The journey began in Vancouver, WA, with four stores, transitioned to a boutique office, and expanded to Dallas, TX.
Ragheda, with over 30 years of jewelry industry experience, is a master of client relationships, production, and repairs. She began training Deena at age 12, passing on her expertise and love for the craft. Today, Deena combines her mother’s legacy with her own modern vision, leading the brand to create timeless, high-quality pieces that inspire excitement and start conversations.
A Special Thank You To our dear customers, diamond dealer friends, hardworking miners, gemologists, gem cutters, and goldsmiths—thank you. This year was filled with many achievements and natural challenges, and your support has been invaluable.
The team, and I send warm wishes for a New Year filled with health, happiness, and success. Here’s to 2025, flourishing with incredible gemstones, stunning diamonds, and a shared passion for excellence!
Some journeys don’t need a map. Just a pair of red bottoms, Deena Diamonds & a little mystery. She’s not waiting. She’s on her way.
Incredible Video by @19productionhouse based in Dallas, Tx.
My favorite time of year is here 🤍
Every year I debate doing this sale again… and every year, your messages remind me why I do it. The stories about working hard, saving up, celebrating milestones, or finally getting your dream piece mean more to me than I could ever explain.
The fact that some of you feel honored to wear my jewelry will never stop humbling me — because truly, I am the one honored to create for you. To serve you. To be trusted with pieces that become part of your story. Thank you for every kind word, every order, every repost, every ounce of support. None of it goes unnoticed.
And now I need your help 🤍
Please share this sale. Comment, repost, send it to a friend — help me get as many new eyes on this as possible. You genuinely never know who this sale could bless. Maybe someone who has been waiting all year for their moment. Maybe someone celebrating something special. Maybe even me. You all continue to be such a blessing in my life and business.
If there’s ever anything I can do for you, please tell me. I will always do my best to make it happen.
✨ SALE DETAILS ✨
• 40% off sitewide (+ tax) with interest-free financing for 12 months
• 50% off + NO tax with Zelle/Cash App/Apple Cash (total savings = 58.9%)
• 50% off (+ tax) with debit or credit card
Shopping is directly through me only — DM me or text me if you already have my number 🤍
PLEASE share this post. It helps more than you know.
#popupshop #diamondjewelry #finejewelry #customengagementring #customring
Heirloom redesign coming soon. One of my favorite types of custom work is transforming family heirlooms into something deeply personal — preserving the sentiment, the history, and the love behind every stone while giving it new life to be worn for generations to come.
There’s something so special about honoring where a piece came from while creating a design that feels entirely your own. Timeless, meaningful, and made to last forever. ✨
If you’ve been holding onto unworn heirloom jewelry and dreaming of reimagining it into something luxurious and wearable, I’d love to create it with you. DM me to begin your custom heirloom redesign.
Somewhere between ocean blue and wild green 🌊🌿
This east–west set tourmaline glows with that rare in-between hue—calm, luminous, and endlessly shifting with the light. Cradled in a sculptural half bezel and finished with a diamond-accented bail, it’s a modern piece with a quiet kind of presence.
Not everything needs to shout to be unforgettable ✨
#tourmaline #tealstones #finejewelry #modernheirloom #eastwestsetting gemstonejewelry jewelrydesign
Mother’s Day is drawing near—my most cherished holiday of all. It’s a time that feels deeply personal, a celebration of the woman who shaped me, and of every mother whose love leaves a lasting imprint on the world. There is truly nothing like a mother’s love—and I believe it deserves to be honored in the most beautiful way.
This year, I’m delighted to partner with @alexadilavega in Dallas to offer an intimate gift: complimentary Mother’s Day mini sessions for families (date to be announced soon).
This experience is yours with any Mother’s Day piece created with me. Once reserved, you’ll receive all the details for the shoot’s time and setting.
If a design has captured your eye—or you’re dreaming of something entirely your own—I would be honored to bring it to life. Together, we’ll create a piece that tells your story, and is meant to be treasured for a lifetime.
Visit my site to reserve your complimentary design consultation.
#mothersday #motherdaughterduo #familyjeweler
