40/40 CREATIVE®

@4040creative

The home of unboring brands
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14.1k
Following
19
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35.96%
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Health Rate
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Weeks posts
After 10 years, we’ve heard all about the “rules”, some we bend, some we break. We’re not followers of design or business, we’re whatever we want to be. This has always been our goal. As far as our identity goes, we’re going brand neutral — we refuse to be confined by a single typeface, a logo, or a colour palette to represent us. As your creative authority, it’s important we remain fluid in this environment. Our “brand” is our work, and that is what’s important. Our approach remains, which is to move freely between the street and corporate worlds to bring you the virtuoso. Recent projects have really started to wake us up, and it’s time we find some creative realignment. Our work should be about truth, about information, about swag. In the meantime, hang tight while we bin our brand guidelines, explore a new style, and showcase new works. A big thanks to the homie @other___studio for sprinkling his magic on the 3D. ❤️‍🔥✌️
446 29
3 years ago
Thanks for keeping it real ✌🏼 Sounds by @basterdcrew
233 9
3 years ago
L👀T
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1 year ago
Kicking the year off with some ‘ice cold’ creative for cold brew coffee legends @ratio.coldbrew As part of the brand rollout, the key element was a custom designed carton with a sleek pull-out tap, making it effortless for coffee lovers to pour and store. The carton is engineered for easy opening, keeping it fridge-friendly and ready for a fresh, on-demand brew, anytime. #branding #packaging #packagingdesign #coldbrew #coldbrewcoffee #coffeebrand #coffeepackaging #ratiocoffee #4040 #4040creative #brandidentity #designinspo #type #typedesign #typography
117 3
1 year ago
Mmm Marketing… Lunch is on us! Now delivering Digital Marketing services🍔 For more info, visit the link in our bio 🤤
250 4
1 year ago
Everybody wants real good creative but not everyone can give it. That’s the problem 🤷🏻‍♂️ After spending a lot of time and effort creating amazing brands for our clients, it sucks seeing them be so carelessly treated by other agencies when they leave our doors. Well, not anymore. If your current Marketing Agency is lacking in the creative department, you now know who to call.
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1 year ago
Lunch is on us! Be one of the first to taste test our new Secret Menu of Digital Marketing services 🍔 For more info, visit the link in our bio 🤤
103 0
1 year ago
The secret is finally out of the bag 🍟 After lots of tinkering and taste-testing, we’re finally ready to bring our world-famous creative flair to the Digital Marketing game. Sorry if we got you all excited to try a Forty’s Burger. We had to get your attention somehow. We’ll be taking on a limited number of marketing clients and we wanted to give our followers first dibs. For more information and to see our new “secret” menu items. Visit the link in our bio.
211 6
1 year ago
Introducing BUTTER, your (new) friendly neighbourhood bodega! Inspired by the vibrant essence of NYC bodega stores. This brand identity is a fresh take on a local grocer and sandwhich bar opening this summer 🧈🧈🧈 @butterbodega
137 3
1 year ago
Snippets from a fun new branding project with @butterbodega 🥪
133 5
1 year ago
🤌🏼 Gabagool and good branding
96 1
1 year ago
“Money talks. Everything else walks” — Pauly Bets
78 1
1 year ago