3D Billboard FEP + Banco de Bogotá
The 3D Outdoor Billboard produced by Traffic was showcased during the 4 days of the Estéreo Picnic 2023 Festival (COL) for Banco de Bogotá. Under the concept "music changes you", our character is mystically transformed by the auditory experience and is thus taken on a journey through unreal worlds. A project that bets on generating different, current and attractive content for the attendees (170,000 approx) to the event.
Client: Banco de Bogotá
Agency: Paramo LAB/McCann Colombia
Experience:
@mocion_hub_btl
Content by: Traffic Studio
Content credits (Traffic Studio):
Project Director: Javier Rodríguez.
Executive Production: Gabriela Barbetti
3D: Mauricio Lopez, Jairo Pérez, Javier Rodríguez.
Compositing: Sebastian Patiño.
Sketch & Concept: Santi Suarez and Javier Rodríguez.
Enjoy! Luv Traffic! We Create The Future.
#DOOH #3DBILLBOARD #COLOMBIA #DESIGN