A first for CODAME: #ARTEX and Print Club, in public
/p/codame-x-milan-design-week-a-night
April 24th also marked something we’ve been building toward for a long time: the first public release of ARTEX — our exploration into a living medium for digital art that can persist, adapt, and evolve over time — alongside the launch of Print Club, CODAME’s new collectible art program.
ARTEX began as a question we kept hearing from artists and collectors alike:
Will this work still exist in twenty years? Will it still breathe in 2036?
Instead of answering defensively, we answered as a medium — modular, sensitive, alive.
A painting that breathes. A sculpture that notices you.
Art that lives with us, not as interruption, but as companion.
Print Club is the other half of that promise: a way for living art to take root in the physical world — in homes, studios, offices, cafés — wherever someone chooses to invite it in.
Seeing both step out of the lab and into a room full of people for the first time was a moment that won’t repeat.
To the early collaborators who shaped this —
@lorenzo_gecchelin ,
@alessandromerlettidepalo , and many others — this is your night as much as ours.
Video by
@dariotorrisi
#mdw #mdw2026 #milanodesignweek #fuorisalone #codame #printclub